TF1’s TV shopping show Téléshopping has launched a new TV shopping app allowing users in Francce to purchase goods directly from their TV.

The app is accessible on DTT through HbbTV smart TVs and alerts the viewer with an on-screen pop-up when it is possible to order a product. The payment process is fully synchronised with the TV set.

To develop this new app TF1, which is already active in e-commerce, worked with connected TV specialist Wiztivi.

TF1 forecasts shopping directly from the TV set will represent 20 per cent of all sales within a few years.

Other posts by :

1. SpainSat-NG II a total loss
2. SES warns of risks for airlines adopting Starlink
3. Starlink facing backlash in South Africa
4. China wants 200,000 satellites
5. Bank raises view on AST to $100 
6. Frost & Sullivan cites Hughes as #1
7. Verizon cutting prices
8. ScotiaBank confuses market over AST SpaceMobile
9. EchoStar gains bank support

Categories: App, Articles, Connected TV, Content, HbbTV, OTT