LG Electronics has unveiled what it says world’s first Flexible OLED TV at the 2014 CES show in Las Vegas. With this TV unit, viewers can control the angle of curvature for the ultimate viewing experience that was only available in the realm of science fiction.

“LG’s Flexible OLED TV is a product that has to be seen to be believed because it defies description,” said H. H. (Hyun-hwoi) Ha President and CEO of LG’s Home Entertainment Company. “What curved is to flat, flexible is to curved. LG continues to lead the evolution of televisions into the next generation.”

What separates LG’s Flexible OLED TV from other TV sets is that the curvature of the display can be altered using the TV remote to suit the viewer’s preference. The range of curvature was determined by taking into account key factors that affect the viewing experience such as screen size and viewing distance.

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