All3Media International, one of the UK's leading independent distribution companies, has announced the appointment of Selma Turajlic as Head of Interactive Media and Licensing. Turajlic's role will be to further develop interactive elements within formats and programmes and exploit opportunities in interactive, merchandising and licensing. Initial focus will be given to broadcast related interactivity, mobile and internet applications. Turajlic was most recently Director of Interactive and Licensing at 2wayTraffic – a Sony Pictures Entertainment Company.

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