DAZN has announced that its Women’s Football YouTube channel is now followed by one million fans and has received 2.8 billion impressions since launch. DAZN Women’s Football acts as an effective marketing channel for DAZN’s free on-platform women’s football environment, enabling viewers to discover the game before transitioning to the DAZN platform for unrestricted access […]
DAZN, the sports streaming platform, and FIBA Europe have announced DAZN as the global broadcast partner for action from EuroLeague Women this season. Europe’s top women’s basketball competition, EuroLeague Women, sees 16 clubs from across the continent compete across an autumn-spring league. The format for the competition was recently revamped ahead of the 2024-25 season, […]
Warner Bros Discovery (WBD) Access, the development programme for under-represented creatives, and TNT Sports have launched Reframe the Game, a new initiative created to give women filmmakers the opportunity to tell untold stories from across women’s sport. The programme invites women filmmakers and directors to share a short documentary concept in response to the prompt […]
The Women’s Professional Leagues Limited (WPLL) has agreed the biggest broadcast partnership yet for women’s football in the UK & Ireland following a new rights agreement with Sky and BBC Sport. The new deal sees both broadcasters commit to the Barclays Women’s Super League (WSL) for a further five years in a deal worth a […]
ITV has agreed a new four-year record deal with The FA as they will continue to be the home of the Lionesses from 2025-2029. The deal will see the broadcaster air all of the England senior women’s teams qualifying fixtures for the FIFA Women’s World Cup 2027 and UEFA Women’s Euro 2029, as well as […]
GroupM, the WPP buying agency, says it has “exceeded” its goal to double the annual media spend on women’s sports programming. It had announced its intention to double its spend in the area earlier this year, in connection to the NCAA women’s college basketball tournament, which drew record-breaking ratings. Now it says it past that […]
BBC World Service has announced the shortlist for the BBC Women’s Footballer of the Year 2024 award. Now celebrating its tenth year, BBC Women’s Footballer of the Year award sees an expert panel made up of current and former professionals, coaches and journalists nominate their top five players over the past year. The footballers shortlisted […]
Limitless Broadcast, a provider of full remote and cloud content services, has kicked off the new Premiership Women’s Rugby (PWR) season with production company Buzz 16, showcasing a raft of innovations that elevates the coverage to new heights and supporting the new PWR vision to showcase how their athletes are “powered differently”. Building on the […]
The inaugural Prime Video Presents: Trailblazers took place in London today [October 1st], an event celebrating the women of Prime Video and Amazon MGM Studios. Hosted by Head of Amazon MGM Studios, Jennifer Salke and VP of Prime Video International, Kelly Day, the showcase featured guest appearances from actors Priyanka-Chopra Jonas, Octavia Spencer, Bryce Dallas […]
Mantis, a provider of brand safety and contextual advertising solutions, has announced a partnership with Liber8, a specialist digital women’s sports content and media company, to help power Liber8 Curate, a UK digital women’s sports content marketplace. Leveraging Mantis’ AI-driven contextual targeting technology, this collaboration aims to transform how brands engage with women’s sports audiences, offering […]