AI-based market research platform MX8 Labs has announced that Michael Collette has been appointed Chairman of its Board of Directors. Collette is an industry veteran who brings over three decades of experience, leadership and innovation to MX8 Labs. “I’m excited and honoured to join MX8 Labs as its Chairman of the Board,” said Collette. “The […]
DirecTV has announced the availability of the DirecTV app on VIZIO Smart TVs. Available immediately, customers across the US can access the DirecTV app directly on their VIZIO Smart TVs. The DirecTV app allows users to dive into live sports and news and explore a library of over 100,000 on-demand shows and movies. Plus, the […]
US homes now own an average of two smart TVs – dominated by LG and Samsung – but Roku and Fire TV continue to make headway in 2025. But how exactly are users leaning into new TV features and content on their ‘most-used’ TV set? Hub Entertainment Research has released its annual Evolution of the […]
The Women’s Cup has announced that VIZIO WatchFree+ will once again be the exclusive US destination to watch their Global Series Summer 2025 live matches. The 2024 tournament marked the first ever live sporting events hosted exclusively on WatchFree+ and this year the partnership returns with new international locations. The Women’s Cup, a women’s professional […]
Production studio, rights business and channel operator, Blue Ant Media, has announced the launch of its free, ad-supported streaming TV (FAST) channel, Declassified, on VIZIO WatchFree+ in the US. Declassified features stories and revelations that have shaped our world, from conspiracies and catastrophes to engineering and ancient civilisations. The deal, led by Julio Sobral, SVP, […]
VIZIO’s Inscape, a provider of currency-grade smart TV data, and TVision, the company measuring every second of TV and CTV viewer engagement, announced they have extended their data partnership. The multi-year agreement provides immediate benefits to the entire media ecosystem. Leveraging TVision’s passive measurement panel enriches Inscape’s nationally-representative households based on 24+ million opted-in devices. […]
Vizio’s Inscape, a provider of currency-grade smart TV data, and TV outcomes company EDO have announced an extension of their longstanding strategic data partnership. This new, multi-year agreement between EDO and Inscape reinforces EDO’s commitment to using high-fidelity data to help clients optimise linear and streaming TV ad effectiveness. EDO leverages real-time consumer behavioural signals […]
VIZIO has announced the return of Spirits Network’s culinary series The Pantry for its second season, available on VIZIO. Presented by Ninja, the branded entertainment series features kitchen tips and tricks from celebrity chef Tom Colicchio, and an end-to-end shoppable CTV experience. “I’m thrilled to continue this partnership between VIZIO and The Pantry, which provides […]
Vizio has announced its latest WatchFree+ pop-up channel in partnership with Paramount+. The FAST channel offers free access to select episodes of Paramount+ titles such as Tulsa King, Dexter, Frasier and Special Ops: Lioness, with interactive Content Connections driving viewers to its app, where they can access more entertainment. The pop-up has already generated hundreds […]
Vizio has announced the upcoming launch of Rockstar Kitchen Chronicles, an exclusive unscripted series hosted by Gavin Rossdale, lead singer and songwriter of rock band, Bush. Premiering early 2025 on Vizio’s free streaming service, WatchFree+, the series promises an entertaining blend of music, conversation, and culinary exploration. The show brings celebrity guests into Rossdale’s home […]