Captify, the Search Intelligence Platform for the open web, has announced the launch of Search-a-Like audiences, a new tool that helps brands maximise their first-party data. Previously only offered to select users in beta as Audience Amplifier, this capability is now widely available for all clients. With the third-party cookie phaseout now underway, brands are […]
Using multiple streaming services and debating what to watch can be time-consuming. A study by Currys uncovered how much time people spend choosing a programme or movie to watch and asked 2,018 Brits to understand their challenges and difficulties in selecting content. Out of those asked, 10 per cent admitted they spend up to 2 hours […]
TV listings website On TV Tonight, widely used in the US, Canada and Australia, has announced the launch of the newly rebranded MyTelly.co.uk in the UK. MyTelly.co.uk is an all-in-one UK TV Guide, helping viewers find out where to watch TV and movies legally. MyTelly.co.uk provides an easy to access one-stop site to search for any […]
Google Cloud has announced new Vertex AI Search capabilities that are purpose-built to help media and entertainment companies give audiences more personalised experiences. Recommendations are our first generally available capabilities, providing media companies with generative AI-powered recommendations that will keep audiences engaged by delivering personalised content recommendations that speak directly to consumers’ individual interests. More […]
Samsung Ads has launched a new discovery solution for content partners seeking to drive more audiences to their featured content on Samsung TVs. Located alongside viewers’ organic personalised recommendations and recently viewed content, the new ‘Sponsored Row’ spotlights advertisers’ premier content and provides another pathway to discovering new TV content, which may otherwise be missed […]
The Service List Registry has released its recommendations for a new Logical Channel Number plan for television and radio services in the UK. The plan aims to provide a national numbering scheme for audiovisual services that is coherent, consistent and convenient for viewers. The recommendations adopt a network-neutral approach that accommodates traditional channels delivered through […]
The Associated Press (AP) has announced the launch of an artificial intelligence-powered search experience on AP Newsroom, the news agency’s single platform for multimedia content. The platform also now offers e-commerce capabilities, in addition to serving AP’s member news organisations and customers. AI-powered search makes it easier for users to find photos and videos that […]
Newsbridge, an AI company tackling video searchability, has announced MXT-1, a new generative AI indexing technology. Newsbridge’s core AI indexing tech uses natural language models to generate human-like descriptions of video content. Capable of indexing more than 500 hours of video per minute, MXT-1 seeks to assist organisations working with media and sports content. “With […]