Advanced Television

Premier Sports

Premier Sports selects QuickLink commentary solution

Premier Sports, the sports broadcaster, has selected QuickLink’s Remote Commentary solution for its live sports coverage. Premier Sports offers sports fans access to 24/7 on-demand video collection, with a host of live content including Premier League, Formula 1, NBA, WTA, LaLiga, Serie A, Champions League, UFC, NASCAR and more. QuickLink’s Remote Commentary solution has enabled […]

April 29, 2024

Premier Sports scores 2024 Copa América rights

Premier Sports has secured the rights to broadcast the 2024 Copa América tournament being held in the US this summer. Football fans can look forward to all 32 Copa América games live and exclusive across the UK and Republic of Ireland beginning on June 20th until July 14th. The tournament features 10 teams from CONMEBOL […]

April 24, 2024

Premier Sports relaunches in UK

Premier Sports has officially relaunched in the UK with a new website, app and online streaming platform while linear channels across the platforms Sky, Virgin and Amazon have been fully rebranded to Premier Sports. Effective immediately, all current customers will experience a seamless transition to Premier Sports and new customers can subscribe through the new […]

April 9, 2024

Viaplay Group completes sale of UK business

Viaplay Group will complete the sale of its UK direct-to-consumer business to SSBL Limited, trading as Premier Sports, on April 4th. The proposed transaction was announced by Viaplay Group in December 2023 and has now received final clearance from the Irish authorities. Dublin-based Premier Sports was the previous owner of the UK business, which comprises […]

April 2, 2024

Premier Sports takes business back from Viaplay

Premier Sports will be returning to the UK in early 2024, subject to competition approval, having agreed to take back control of the business which was sold to Viaplay Group in July 2022. Premier Sports’ offering of content will continue to be delivered via the same channels on Sky and Virgin. Customers preferring to stream […]

November 29, 2023

Viaplay rolls out in UK

The Viaplay streaming service in now live in the UK. Anders Jensen, Viaplay Group President and CEO, commented: “Viaplay has so much to offer UK viewers. Starting today, subscribers can enjoy original storytelling that has won prizes around the world, attractive third-party content from all Nordic countries and beyond, and top-class local and international sports […]

November 1, 2022

Viaplay hits 6.4m subs

Viaplay has reported a 78 per cent year-on-year growth in subscriber numbers, with the pay-OTT service reporting a total of 6.4 million subscribers in Q3 2022. Viaplay reported net sales of SEK3,972 million (€360.8m) in the quarter, up from SEK3,054 million in the same period last year. It had a net loss of SEK86 million, […]

October 25, 2022

November 1st UK launch for Viaplay

Viaplay Group will launch its Viaplay streaming service in the UK on November 1st. Potential subscribers will be offered two packages: the Films & Series package focused on Nordic storytelling with Viaplay Originals and curated third-party content, and the Total package that also includes the combined UK sports line-up of Viaplay and pay-TV sports operator […]

October 18, 2022

Viaplay acquires Premier Sports

In a move that accelerates its entry into UK, ahead of the launch of the Viaplay streaming service in the country this autumn, streaming platform operator Viaplay Group is to acquire UK sports streamer and TV channel operator Premier Sports. The transaction values Premier Sports at £30 million (€35.2m) on a cash and debt-free basis. […]

July 21, 2022By Colin Mann

DAZN’s Breeze named Viaplay Head of Sports UK

Viaplay Group has appointed Edward Breeze as SVP and Head of Sports UK. Breeze has held a range of executive positions in the UK sports industry, and in his new role he will lead Viaplay Group’s sports operations in the region. Breeze will join Viaplay Group in October from DAZN, where he is currently EVP […]

July 21, 2022