Advanced Television

NHL

Report: Record-breaking global audiences for sports

Glance, a specialist in TV and video market intelligence, has shared its annual sports report, Yearly Sport Key Facts 2025, revealing record-breaking audiences and significant shifts in sports viewership patterns across global markets. The report analyses television sports consumption from September 2024 to August 2025 in 45 markets globally. The initial wave of 15 markets […]

November 13, 2025

Research: 38% US internet homes subscribe to sports streaming service

Parks Associates has published research revealing that 38 per cent of US internet households subscribe to at least one sports-specific streaming service, up from just 4 per cent in 2019. The NFL is the most popular sport, with 82 per cent of sports viewers in US internet households regularly watching NFL content during the season. […]

November 12, 2025

NHL opens European office

The National Hockey League (NHL) has announced the opening of its new office located in Zürich, Switzerland. The office will expand the League’s footprint across Europe, focusing on international operations, strategy, and development, including media and sponsorship sales. In addition, fan engagement events and initiatives, such as the NHL Global Fan Tour, NHL Street Hockey […]

November 11, 2025

XR Sports Alliance adds 6 new members

The XR Sports Alliance (XRSA) has announced the third cohort of members. The new members include MLSE, Vegas Golden Knights, Pro Climbing League, FansXR, Focal Point VR and Nexus Studios, bringing the total member count up to 22. The XRSA is a strategic initiative designed to accelerate time-to-market and commercialisation of XR sports services by […]

October 16, 2025

Australia: Nine signs FTA NHL deal

Nine and the National Hockey League (NHL) have announced a deal that will bring the US professional ice hockey league to Australian audiences free-to-air. Starting on October 18th, 9GO! will broadcast a live NHL game every Saturday morning throughout the 2025/26 regular season. The partnership will deliver 21 regular-season games. The action begins a match-up […]

October 16, 2025By Nik Roseveare

NHL unveils prime time games for fans in Europe

The National Hockey League (NHL) has unveiled the 2025-26 schedule of games that will be available live in prime time to hockey fans in Europe. The League and its international media partners will deliver 43 NHL Saturday presented by Fastenal and NHL Sunday presented by Fastenal broadcasts to fans in more than 30 countries and […]

October 10, 2025

EA Sports NHL 26, Prime Video content collaboration

Electronic Arts (EA) has announced a collaboration with Prime Video, bringing season 2 of the hit docuseries FACEOFF: Inside the NHL directly into EA Sports NHL 26. To celebrate the start of the hockey season, NHL 26 is launching a two-week, HUT event inspired by the series, where players can earn themed rewards by completing […]

October 6, 2025

Tampa Bay Lightning launches streaming service with ViewLift

The Tampa Bay Lightning and ViewLift have announced the launch of a new direct-to-consumer (DTC) subscription streaming service ahead of the Lightning’s first pre-season game on September 26th. Designed to bring fans closer to the action, the platform will be accessible across web, iOS, Android, Apple TV, Google TV, and Roku devices. Fans who subscribe […]

September 25, 2025

Fox taps Madhive for expansion of Live Sports Marketplace

Madhive, the US unified operating system for local media, has announced the expansion of its Local Live Sports Marketplace in partnership with FOX Television Stations. The local-first marketplace gives advertisers access to a single, turnkey solution that delivers sports advertising opportunities across more than 16 premium live sports products, including College Gameday, Monday Night Football, […]

September 16, 2025

NHL.TV now on DAZN

DAZN and the NHL have announced the launch of NHL.TV on the DAZN platform, establishing DAZN as the exclusive international home of NHL.TV in nearly 200 countries and territories (excluding the US and Canada) with live and on-demand access to every NHL game, including the Stanley Cup Playoffs. Under the new partnership, NHL.TV is available […]

September 5, 2025