In late 2024 Telenor Nordics, part of the Telenor Group, selected Scalstrm to deliver its next-generation streaming platform for live-TV and VoD across the Nordic region, leveraging the Scalstrm Origin platform to upgrade performance, efficiency, and scale. Telenor is replacing its legacy video streaming infrastructure in three countries with Scalstrm’s Origin and Packaging platform in the […]
Glance, a specialist in TV and video market intelligence, has shared its annual sports report, Yearly Sport Key Facts 2025, revealing record-breaking audiences and significant shifts in sports viewership patterns across global markets. The report analyses television sports consumption from September 2024 to August 2025 in 45 markets globally. The initial wave of 15 markets […]
Parks Associates has published research revealing that 38 per cent of US internet households subscribe to at least one sports-specific streaming service, up from just 4 per cent in 2019. The NFL is the most popular sport, with 82 per cent of sports viewers in US internet households regularly watching NFL content during the season. […]
The National Hockey League (NHL) has announced the opening of its new office located in Zürich, Switzerland. The office will expand the League’s footprint across Europe, focusing on international operations, strategy, and development, including media and sponsorship sales. In addition, fan engagement events and initiatives, such as the NHL Global Fan Tour, NHL Street Hockey […]
The XR Sports Alliance (XRSA) has announced the third cohort of members. The new members include MLSE, Vegas Golden Knights, Pro Climbing League, FansXR, Focal Point VR and Nexus Studios, bringing the total member count up to 22. The XRSA is a strategic initiative designed to accelerate time-to-market and commercialisation of XR sports services by […]
Nine and the National Hockey League (NHL) have announced a deal that will bring the US professional ice hockey league to Australian audiences free-to-air. Starting on October 18th, 9GO! will broadcast a live NHL game every Saturday morning throughout the 2025/26 regular season. The partnership will deliver 21 regular-season games. The action begins a match-up […]
The National Hockey League (NHL) has unveiled the 2025-26 schedule of games that will be available live in prime time to hockey fans in Europe. The League and its international media partners will deliver 43 NHL Saturday presented by Fastenal and NHL Sunday presented by Fastenal broadcasts to fans in more than 30 countries and […]
Electronic Arts (EA) has announced a collaboration with Prime Video, bringing season 2 of the hit docuseries FACEOFF: Inside the NHL directly into EA Sports NHL 26. To celebrate the start of the hockey season, NHL 26 is launching a two-week, HUT event inspired by the series, where players can earn themed rewards by completing […]
The Tampa Bay Lightning and ViewLift have announced the launch of a new direct-to-consumer (DTC) subscription streaming service ahead of the Lightning’s first pre-season game on September 26th. Designed to bring fans closer to the action, the platform will be accessible across web, iOS, Android, Apple TV, Google TV, and Roku devices. Fans who subscribe […]
Madhive, the US unified operating system for local media, has announced the expansion of its Local Live Sports Marketplace in partnership with FOX Television Stations. The local-first marketplace gives advertisers access to a single, turnkey solution that delivers sports advertising opportunities across more than 16 premium live sports products, including College Gameday, Monday Night Football, […]