Nielsen’s Spring 2026 Tops of Sports report shows double-digit growth in viewership across basketball (+27 per cent), hockey (+25 per cent), auto racing (+44 per cent), and golf (+12 per cent), fueled by new streaming and broadcast options, the popularity of global stars, and changing ways that fans follow their favourite teams. Key insights include: […]
Roku and the National Hockey League (NHL) has announced a new partnership and the launch of NHL Zone, a new destination within the Roku Sports experience built for hockey fans. Launching in the US ahead of the 2026 Stanley Cup Final, the NHL Zone serves as a centralised hub on Roku for NHL national and […]
Broadcasters are rebuilding live operations workflows around IP delivery as satellite and dedicated fibre distribution decline, according to research from Caretta Research produced in partnership with Zixi. The shift is already transforming live sports production. By moving contribution feeds and master control operations to IP and cloud infrastructure, broadcasters can scale coverage beyond the limits […]
The National Hockey League Players’ Association (NHLPA) and National Hockey League (NHL) have announced details of their joint long-term international growth strategy to deepen the NHL and NHL players’ established and future presence in Germany. Key components of the plan include strategic investment in growing the game through grassroots, content and other fan engagement initiatives […]
The 2025-26 NHL season on ESPN and ABC continued on March 5th with Buffalo Sabres vs Pittsburgh Penguins on ESPN, delivering 808K viewers (peak: 928K), +98 per cent vs. last season’s NHL on ESPN average in the US. Then the March 7th ABC doubleheader featuring the Washington Capitals vs Boston Bruins and New York Rangers […]
ESPN, Disney, Pixar and the NHL are teaming up to bring fans Inside Out Classic, a real-time, animated NHL telecast featuring the Washington Capitals vs New York Rangers on April 5th. ESPN+, Disney+, Disney Channel, and Disney XD will present the real-time, animated telecast, while the traditional telecast will be available on ESPN. In 2023, […]
In late 2024 Telenor Nordics, part of the Telenor Group, selected Scalstrm to deliver its next-generation streaming platform for live-TV and VoD across the Nordic region, leveraging the Scalstrm Origin platform to upgrade performance, efficiency, and scale. Telenor is replacing its legacy video streaming infrastructure in three countries with Scalstrm’s Origin and Packaging platform in the […]
Glance, a specialist in TV and video market intelligence, has shared its annual sports report, Yearly Sport Key Facts 2025, revealing record-breaking audiences and significant shifts in sports viewership patterns across global markets. The report analyses television sports consumption from September 2024 to August 2025 in 45 markets globally. The initial wave of 15 markets […]
Parks Associates has published research revealing that 38 per cent of US internet households subscribe to at least one sports-specific streaming service, up from just 4 per cent in 2019. The NFL is the most popular sport, with 82 per cent of sports viewers in US internet households regularly watching NFL content during the season. […]
The National Hockey League (NHL) has announced the opening of its new office located in Zürich, Switzerland. The office will expand the League’s footprint across Europe, focusing on international operations, strategy, and development, including media and sponsorship sales. In addition, fan engagement events and initiatives, such as the NHL Global Fan Tour, NHL Street Hockey […]