Advanced Television

NHL

NHL, NHLPA announce international growth strategy in Germany

The National Hockey League Players’ Association (NHLPA) and National Hockey League (NHL) have announced details of their joint long-term international growth strategy to deepen the NHL and NHL players’ established and future presence in Germany. Key components of the plan include strategic investment in growing the game through grassroots, content and other fan engagement initiatives […]

March 13, 2026

ESPN: NHL viewership up 21% YoY

The 2025-26 NHL season on ESPN and ABC continued on March 5th with Buffalo Sabres vs Pittsburgh Penguins on ESPN, delivering 808K viewers (peak: 928K), +98 per cent vs. last season’s NHL on ESPN average in the US. Then the March 7th ABC doubleheader featuring the Washington Capitals vs Boston Bruins and New York Rangers […]

March 11, 2026

ESPN, Disney, Pixar, NHL team for Inside Out Classic alt-cast

ESPN, Disney, Pixar and the NHL are teaming up to bring fans Inside Out Classic, a real-time, animated NHL telecast featuring the Washington Capitals vs New York Rangers on April 5th. ESPN+, Disney+, Disney Channel, and Disney XD will present the real-time, animated telecast, while the traditional telecast will be available on ESPN. In 2023, […]

March 6, 2026

Telenor Group implements Scalstrm Origin

In late 2024 Telenor Nordics, part of the Telenor Group, selected Scalstrm to deliver its next-generation streaming platform for live-TV and VoD across the Nordic region, leveraging the Scalstrm Origin platform to upgrade performance, efficiency, and scale.  Telenor is replacing its legacy video streaming infrastructure in three countries with Scalstrm’s Origin and Packaging platform in the […]

January 27, 2026

Report: Record-breaking global audiences for sports

Glance, a specialist in TV and video market intelligence, has shared its annual sports report, Yearly Sport Key Facts 2025, revealing record-breaking audiences and significant shifts in sports viewership patterns across global markets. The report analyses television sports consumption from September 2024 to August 2025 in 45 markets globally. The initial wave of 15 markets […]

November 13, 2025

Research: 38% US internet homes subscribe to sports streaming service

Parks Associates has published research revealing that 38 per cent of US internet households subscribe to at least one sports-specific streaming service, up from just 4 per cent in 2019. The NFL is the most popular sport, with 82 per cent of sports viewers in US internet households regularly watching NFL content during the season. […]

November 12, 2025

NHL opens European office

The National Hockey League (NHL) has announced the opening of its new office located in Zürich, Switzerland. The office will expand the League’s footprint across Europe, focusing on international operations, strategy, and development, including media and sponsorship sales. In addition, fan engagement events and initiatives, such as the NHL Global Fan Tour, NHL Street Hockey […]

November 11, 2025

XR Sports Alliance adds 6 new members

The XR Sports Alliance (XRSA) has announced the third cohort of members. The new members include MLSE, Vegas Golden Knights, Pro Climbing League, FansXR, Focal Point VR and Nexus Studios, bringing the total member count up to 22. The XRSA is a strategic initiative designed to accelerate time-to-market and commercialisation of XR sports services by […]

October 16, 2025

Australia: Nine signs FTA NHL deal

Nine and the National Hockey League (NHL) have announced a deal that will bring the US professional ice hockey league to Australian audiences free-to-air. Starting on October 18th, 9GO! will broadcast a live NHL game every Saturday morning throughout the 2025/26 regular season. The partnership will deliver 21 regular-season games. The action begins a match-up […]

October 16, 2025By Nik Roseveare

NHL unveils prime time games for fans in Europe

The National Hockey League (NHL) has unveiled the 2025-26 schedule of games that will be available live in prime time to hockey fans in Europe. The League and its international media partners will deliver 43 NHL Saturday presented by Fastenal and NHL Sunday presented by Fastenal broadcasts to fans in more than 30 countries and […]

October 10, 2025