Subscription brands are pulling away from digital advertising. According to a report from Bango, 48 per cent of subscription leaders report diminishing returns from traditional direct acquisition methods like paid search and paid social media. A further 53 per cent warn that direct marketing is becoming “unsustainable” as customer acquisition costs spiral. The report — […]
Two per cent of Internet Service Providers (ISPs) saw an increase of 0.2 Mbps, 61 per cent stayed the same, and 37 per cent went down 0.2 Mbps in May on the Netflix ISP Speed Index – a monthly update on which ISPs provide the best prime-time Netflix streaming experience. Forty countries and regions were […]
Canal+ subscribers in French-speaking African countries will be able to access Netflix content via their subscription, for a streamlined user experience. Canal+, the French broadcaster, already offers over 400 live channels, including 28 produced for African audiences, and an enriched experience via the Canal+ Application and connected set-top boxes. This partnership will enrich the offer with […]
Not too long ago, we all had to plan our evenings around the TV. We had a guide in one hand, and at certain times during the week, we’d watch our favourite shows. If you weren’t there at the starting time, you missed it! Fast forward to today, and you can binge an entire season […]
WWE’s Premium Live Event (PLE), Money in the Bank, will stream on Netflix on June 7th – broadcast for the first time ever live on Netflix for UK & Ireland viewers, starting at 11:30pm. Money in the Bank, which this year is set to emanate from the Intuit Dome in California, centres around Ladder Matches […]
Barb, the industry’s standard for understanding what people watch, has released data from its Establishment Survey showing that 20.1 million UK homes (67.5 per cent) had access to an SVoD service in Q1 2025. This is a slight increase from 20 million UK homes in Q4 2024. The service-level subscriptions data are as follows: Netflix: […]
Sky has unveiled Sky Glass Air, a new TV with 4K picture quality, hands-free voice control, and Sky built in, all streamed over Wi-Fi, with no dish or box required. Glass Air will be available to buy from £6/month for new and existing customers when it goes on sale on June 10th. With a Sky […]
Little Dot Studios, the production company, social agency and digital media network, has announced the promotion of James Loveridge and Robbie Spargo to Co-Managing Directors of its newly united agency business. Reporting to Dan Jones, CEO of Little Dot Studios, Loveridge and Spargo will take on an expanded remit and jointly lead the core client-facing […]
Rainbow’s Winx Club has lit up the Italian Pavilion at Expo 2025 in Osaka ahead of the global launch of the new series Winx Club – The Magic is Back, which is set to premiere on Netflix globally, including in Japan, in October 2025. Created by Iginio Straffi, founder of Rainbow, the Italian animated brand […]
Netflix’s Tudum event – an annual celebration of fandom and pop culture that reveals news content and release dates – took over the Kia Forum in Los Angeles on May 31st with a stacked lineup of talent, reveals and musical performances. Hosted by Sofia Carson, the event brought thousands of fans together at the venue, […]