Advanced Television

narrative

Great Network grows SOCI by 5% in 2025

Narrative Entertainment’s Great Network reports that it has grown its share of commercial impacts (SOCI) by 5 per cent in 2025, even as the UK broadcast market has shrunk. Across 2025 (January–November), the Great Network delivered consistent growth, increasing its share as total commercial impacts in the UK fell. In November, Narrative announced a multi-year […]

December 16, 2025

Narrative launches TV ad sales house

Narrative Entertainment has launched Frame in the UK, a fully independent, ad sales house bringing together broadcast experience and digital expertise. Frame has been incubated in broadcaster Narrative Entertainment, and launches with the POP and GREAT! channel networks, engaging family and co-viewing audiences, and the often overlooked 55+ demographic. These brand-safe environments provide advertisers with […]

July 16, 2025

Narrative, Kargo’s Audio-to-Video Format

Kargo, a player in the digital advertising space, has announced Narrative, a new product that brings audio advertising to CTV, combining audio assets with highly engaging visuals. Narrative seamlessly weaves together existing audio with new, engaging visual content to enable advertisers to reach CTV audiences in totally new ways. In addition to adding visual impact […]

August 29, 2024