MTV Oy and Sofia Digital have jointly developed a new way to make advertising interactive when watching content on Smart TV. The solution helps to enable clickable campaigns to be activated through TV-screen using companion devices, like smartphones. This solution answers the problem, which many advertisers have – namely identification and targeting of individual TV […]
Polaris, the 100 per cent black-owned TV, digital and social media platform, has announced its first free ad-supported streaming TV channel (FAST) will soon debut on VIZIO’s SmartCast platform. Created by digital media pioneer and journalist, Rahman J. Dukes, Polaris exists to uncover and share stories created by Black, Indigenous, and People of Colour (BIPOC) […]
ViacomCBS and Sky, part of Comcast, have announced that Paramount+ will launch on Sky platforms in the UK, Ireland, Italy, Germany, Switzerland and Austria (GSA) in 2022 as part of a new multi-year distribution agreement that also includes the extended carriage of ViacomCBS’ portfolio of pay-TV channels and the renewal of Sky as an ad […]
Vevo, the music video network, has released data to celebrate the 40th anniversary of music videos hitting the mainstream on August 1st 1981. This data, based on lifetime views across Vevo’s network, demonstrates the most popular music videos of each decade, both in the UK and globally. Since the first airing of Video Killed the […]
Viacom18 Media, the Indian media conglomerate, has announced a deal with La Liga to bring the Spanish Football League exclusively to the Indian sub-continent for the next 3 years. Enabled and supported by Rise Worldwide, La Liga will air exclusively on MTV in India, along with select national and regional network channels and live-streamed on […]
Channel 4 has appointed Mel Bezalel as Commissioning Editor for E4, reporting into Head of Youth and Digital, Karl Warner. Joining from RDF Television, in the new role, Bezalel will be focused on finding, developing and overseeing a range of original, large scale unscripted commissions aimed at 16-34s, as well as further developing the relationship […]
WarnerMedia has appointed Melissa Lim as the new head of content acquisitions and co-productions for its kids networks in Asia Pacific, which include POGO, Cartoon Network and Boomerang. She also advises on licensing content to fuel the growing slate of kids and family programming on the regional streaming service HBO GO in Southeast Asia. Limis […]
ViacomCBS Networks International’s (VCNI) Velocity UK and Sky Media have announced a new content partnership between MTV UK and The Open University (OU). Developed in partnership with JUMP, part of Havas Entertainment, and Havas Media, the four-part digital series, titled Generation Change: Ones to Watch, is set to premiere across MTV’s Linear TV channels, social […]
PUSH LIVE, a live entertainment technology company, has announced the hiring of Simon Hosken as Chief Financial and Operating Officer. Hosken previously held the position of COO and CFO for 15 years at Eagle Rock Entertainment, the world’s leading independent producers, publishers and distributors of music programming in both live and music documentaries. Before his […]
VIS, a division of ViacomCBS Networks International, and Fasten Films, have closed an agreement to co-produce the fictional drama series Pastor, which will be sold to partners beginning in 2022. The 10 x 50’ series, created and written by Natxo López (co-creator of Stolen Away and writer for Caronte), will be directed by Jorge Dorado, […]