Advanced Television

MMA

Total Kombat 2 live on ITVX

Total Kombat 2 will stream live from London’s The Indigo at The O2 on ITVX on September 13th. A full replay will be available on demand. Created with veteran television producers and world champion martial artists – including British UFC standout Michael ‘Venom’ Page – Total Kombat is a combat sports promotion shaped by the […]

September 10, 2025By Nik Roseveare

Study: Predictive impact scoring can forecast ad effectiveness

Vidmob, The Creative Data Company, in collaboration with MMA Global, and featuring participation from Kellanova, has released findings from a study exploring how AI-powered predictive impact scoring can improve creative performance in digital advertising. The research found that predictive impact scoring can forecast 3-second view-through rates (VTR) with 83 per cent accuracy, improve performance by […]

August 21, 2025

Joymo powers MMA streaming service

The International Mixed Martial Arts Federation (IMMAF) has selected direct-to-fan streaming platform provider, Joymo, to revamp and power IMMAF.tv, creating a new digital content hub for the global body for MMA. The dedicated video streaming platform launched with live coverage of the IMMAF Youth World Championships in Al Ain in late July, which registered record-breaking […]

August 20, 2025

Telemundo launches Spanish-language sports FAST channel

Telemundo has announced the launch of Telemundo Deportes Ahora, its 24/7 Spanish-language Sports FAST channel, debuting initially in the US on Peacock, Xumo Play, the NBC News FAST hub, and Telemundo.com, with some content livestreaming on YouTube. Telemundo Deportes Ahora will roll out on additional platforms over the coming months. “With Telemundo Deportes Ahora, we’re […]

August 14, 2025

Shamrock FC 364 live on TrillerTV, Unbeaten and Stadium

Dooya Media Group has announced it will provide additional live digital broadcasts of Shamrock FC 364, which is back at Ameristar Casino Hotel in Kansas City on June 14th. A stacked night of MMA and kickboxing action awaits and DMG will offer the live streaming broadcast on TrillerTV, powered by FITE as well the Unbeaten […]

June 11, 2025

Fight Sports expands US distribution with Fanduel

CSI Sports, the parent company of Fight Sports, a broadcaster of combat sports content worldwide, has announced an expansion of the distribution of their syndicated network in the US. Through a continued partnership with FanDuel Sports Network, Fight Sports will add their programming to an additional eight networks on top of the fourFanDuel Sports Network […]

June 3, 2025

UFC’s Shauna Bannon joins OnlyFans as sponsored athlete

Shauna Bannon, an accomplished MMA powerhouse and rising UFC star, has officially joined OnlyFans as a sponsored athlete. A multiple-time MMA champion and the only current Irish female fighter on the UFC roster, Bannon’s stock is rising fast in the combat sports world. From clinching victories in both professional and amateur MMA—including title wins across […]

April 24, 2025

UFC 314 on Starzplay

Starzplay, the MENA SVoD service, will exclusively stream UFC 314 live from the Kaseya Center in Miami, US on April 13th, at 06:00 AM GST. The event is headlined by a featherweight title bout between Alexander Volkanovski and Diego Lopes, complemented with a highly anticipated co-main event and a major UFC debut, adding to the […]

April 10, 2025

EFC signs Dooya distribution deal

Dooya Media Group has announced the distribution of Extreme Fighting Championship’s (EFC) live monthly events in North America, Europe and most of the globe, on Dooya’s network of FAST and AVoD channels, including on Roku, Amazon, Tubi, Pluto TV, Xumo, TCL and more. The content available from the South African MMA organisation also includes various […]

April 9, 2025

Glory Kickboxing partners with DAZN

One of the biggest tournaments in kickboxing is coming to sports streaming platform DAZN. On April 5th, Glory 99: Last Heavyweight Standing and will be streamed live on DAZN in many markets around the globe, including the US, Canada, Netherlands, DACH, the Balkans and more. The main cards from the five-event series, which culminates in […]

March 20, 2025