ITV has announced a deal with Hayu – the all-reality streaming service – to bolster ITVX Premium, the streaming platform’s subscription tier. The deal will see over 750 hours of content added to ITVX Premium in a branded area of ITVX called Hayu Select – which is scheduled to launch later this summer. Many of […]
Netflix continues to hold the reins of the UK streaming market in Q2 2024 with Prime Video closely following behind a 1 per cent gap, according to data from JustWatch – the international streaming guide. Meanwhile, ITVX and Now TV closely battle for 5th place with equal market share. Apple TV+ and ITVX are at […]
ITV’s biggest audience of 2024 watched England’s final Euro 2024 group game against Slovenia on June 25th. The match peaked at 15.4 million viewers on ITV1 and ITVX. England drew 0-0 with Slovenia but, despite another underwhelming performance, it was enough to see them top Group C and head into the knockout stage of the […]
TRUE CRIME, the #1 factual entertainment channel in the UK amongst women 16+[1], part of a joint venture owned by AMC Networks International – UK and Paramount Global, has revealed four original productions coming to the channel in September, including a brand new three-part series about Elaine Parent, known as the ‘Chameleon Killer’, or ‘the […]
Banijay Rights, the distribution arm of Banijay Entertainment, has unveiled a dedicated Mr Bean: The Animated Series FAST channel. Marking the 30th FAST channel in Banijay Rights’ portfolio, the 24/7 channel – simply called Mr Bean – offers the first three seasons of Mr Bean: The Animated Series. Produced by Tiger Aspect Kids & Family […]
ITV is readying to debut Douglas Is Cancelled – a four-part comedy drama about modern cancel culture, set in the world of television news, starring Hugh Bonneville, Karen Gillan, Ben Miles, Alex Kingston, Nick Mohammed and Simon Russell Beale – and written by Primetime Emmy and BAFTA Winning screenwriter Steven Moffat. The series sees national […]
ITV has announced that product design and technology company, SharkNinja, has renewed its headline sponsorship of ITV1’s This Morning until 2025. The established partnership will showcase both Shark and Ninja brands, building its reach across broadcast, digital, app, social, bespoke content, licensing, experiential, and product placement. The deal was brokered by ITV’s Commercial team with […]
Planet V, ITV’s proprietary, self-service addressable advertising platform, has reported £1 billion (€1.18bn) in bookings since its launch in October 2020. Major agencies, independents, regional agencies and in-house client teams are using Planet V as an intuitive, self-serve platform, allowing them to streamline their approach to planning and buying addressable campaigns on ITVX. The platform […]
The final of the 17th season of Britain’s Got Talent on June 2nd attracted ITV’s biggest overnight audience of the year so far, outside of the FA Cup, with an average audience of 5.2 million and a share of 39 per cent. Made by Thames, a Fremantle label, a peak of 6.5 million watched Sydnie […]
ITV has announced that the first head-to-head General Election debate between Rishi Sunak, leader of the Conservative Party, and Keir Starmer, leader of the Labour Party, will take place on ITV1, ITVX and STV and STV Player on June 4th at 9pm. The hour-long debate, Sunak v Starmer: The ITV Debate, will be moderated by […]