The International Olympic Committee (IOC) and Comcast NBCUniversal have agreed on what they describe as a new groundbreaking partnership for the new digital era, taking advantage of the opportunities offered by the rapidly developing media landscape and the expertise of the global media and technology company. The agreement includes not only the media rights on […]

Infront has reached an agreement with the International Olympic Committee (IOC) to manage the commercialisation of the IOC Archive. The deal covers more than 60,000 hours of audio-visual content from all Olympic events, from the first Games up until Paris 2024. The collaboration will run from 2025 to 2028 and will see a dedicated in-house […]

During a tour of the International Broadcast Centre (IBC) in Paris, International Olympic Committee (IOC) President Thomas Bach viewed the extensive operations that take place behind the scenes and thanked those responsible for sharing the Olympic action with a global audience. At a press conference ahead of the IBC visit, BACH said: “The Olympic Games […]

The International Olympic Committee (IOC) has confirmed that all media rights in Europe for the four Olympic Games in the 2026-2032 period have been awarded to the European Broadcasting Union (EBU) and Warner Bros Discovery (WBD). Following the IOC’s launch of a competitive tender, the EBU and WBD presented a joint bid to acquire all […]