Advanced Television

HDR

Advanced HDR by Technicolor integrated into MyVelo TV’s Premiere conversion box

Advanced HDR by Technicolor has announced that MyVelo TV has integrated the Advanced HDR by Technicolor solution into its Premiere conversion box based on the latest X5 system-on-chip (SoC), with plans to extend support across other product lines in the future. MyVelo TV’s Premiere X5 conversion box is available for order today and expected to […]

January 8, 2026

Advanced HDR by Technicolor, Zinwell deploy NEXTGEN TV conversion boxes

Advanced HDR by Technicolor and Zinwell, a provider of digital cable, satellite, wireless equipment, 5G and Internet of Things products, are teaming up to integrate the Advanced HDR by Technicolor technology onto next-generation ATSC 3.0 conversion boxes manufactured by Zinwell for the North America market. “Consumers increasingly expect higher picture quality across platforms, while broadcasters […]

January 7, 2026

US public broadcasters deploy Advanced HDR by Technicolor

In celebration of America’s 250th anniversary, Advanced HDR by Technicolor has announced that seven public TV stations have deployed ATSC 3.0 and are enabled with Advanced HDR by Technicolor, marking a major milestone for accessible, free, over-the-air (OTA) public TV. Maryland Public Television (MPT) in Baltimore, Maryland; WPTD in Dayton, Ohio; WXXI in Rochester, New […]

January 6, 2026

Report: Larger TV size sales continue to grow

A report from analyst Paul Gray, delivered at the Seville, Spain, 4K HDR Summit in mid-November, showed China’s rapid shift toward larger TV sizes — with 65-inch now becoming the average size of new sets sold this year in Europe. China’s unique manufacturing and logistics advantages are accelerating this growth, says Gray, while aggressive innovation […]

December 1, 2025By Chris Forrester

Disney+ goes for HDR10+

Disney+ is upgrading its streaming output with the superior HDR10+ technology. The news means that Disney+ joins Apple TV+, Prime Video and Netflix in adopting HDR10+ (along with Dolby Vision when available in its programming content). While the app update has commenced rolling out, Disney+ has not yet started streaming shows or movies in HDR10+, […]

September 8, 2025By Chris Forrester

ASG opens new facility in Burbank

As part of its continued commitment to the Los Angeles market, Advanced Systems Group (ASG), a technology and services provider for media creatives and content owners, opened a 5,000 square-foot-facility in Burbank. The new space features a Dolby Atmos demo theatre, a video production space with a hard cyc wall, a large video conferencing room, […]

August 20, 2025

Research: Brits confused by TV tech

Faced with a wave of jargon and overwhelming choice, many Brits are giving up on researching TVs altogether – even though it’s often a significant purchase and the entertainment hub for the home. Research from Samsung reveals that more than half of UK shoppers (54 per cent) spend less than two hours researching a new […]

July 25, 2025

MyVelo TV, Advanced HDR by Technicolor announce strategic integration

MyVelo TV, the fast-growing consumer-first platform redefining free television with streaming integration, has announced a significant new integration with Advanced HDR by Technicolor, the leading high-dynamic range (HDR) video technology developed and deployed by InterDigital and Philips. The collaboration marks an important milestone in delivering a future-proof television experience optimized for the ATSC 3.0 (NextGen […]

April 7, 2025

Advanced HDR by Technicolor sees accelerating adoption

The adoption of Advanced HDR by Technicolor is accelerating across the broadcast industry, driven by a growing variety of broadcasters and TV manufacturers embracing the technology to deliver enhanced viewing experiences. As more stations integrate this advanced version of high dynamic range (HDR), audiences are gaining broader access to richer colours, deeper contrasts, and more […]

January 8, 2025

Advanced HDR by Technicolor deployed by Capitol Broadcasting’s WRAZ

Advanced HDR by Technicolor has announced that Capitol Broadcasting is transmitting content in high dynamic range (HDR) on its FOX affiliate, WRAZ, to offer viewers an enhanced visual experience over the station’s ATSC 3.0-enabled broadcasts. Capitol Broadcasting selected Advanced HDR by Technicolor because the solution provides excellent visual quality, a simplified workflow, and improved bandwidth […]

December 19, 2024