Big Tech companies such as Google, Apple and Facebook-owner Meta will have to abide by new competition rules laid out by the UK government – or risk facing huge fines. The new Digital Markets Unit (DMU) regulator will be given powers to clamp down on “predatory practices” of some firms. The DMU will also have […]
A WARC analysis of advertising investment by eight major digital platforms has underlined the importance of ‘Big Tech’ to the health of the global ad economy. Advertising expenditure by Alibaba, Alphabet, Amazon, Baidu, Meta, Microsoft, Netflix and Tencent in 2021 totalled $46.6 billion (€44.11bn), up 49.4 per cent year-on-year, accounting for 6 per cent of […]
A study by three Korean academics suggests that although the direct effect of media consumption through BitTorrent to TV viewership is negative, the indirect effect that mediates Internet buzz is positive, which dilutes the negative effect of digital piracy. In a paper for Information & Management, Dongyeon Kim, assistant professor at the Department of Business […]
At the 2022 NAB Show Streaming Summit, Google has announced the general availability of Media CDN, which it describes as “a modern, extensible platform for delivering immersive experiences with unparalleled scale and intelligence”. Media CDN will enable media and entertainment customers to intelligently deliver streaming experiences to viewers around the globe. The same infrastructure that […]
Google and Crunchyroll, the anime streaming service, have announced a new, multi-year strategic partnership to accelerate and support Crunchyroll’s global scale ambitions. The announcement builds on Google’s existing partnership with Sony Pictures Entertainment that includes collaboration across Android, Google TV and Android TV OS, YouTube, Google advertising solutions, and Google Cloud. Crunchyroll is an independently […]
Firstlight Media has announced that it is collaboratively working across a suite of Google Cloud products to innovate new, cloud-native monetization, personalization and content delivery capabilities – most notably Free Ad-Supported Television (FAST) – for the next generation of OTT platforms. As part of its expanding relationship with Google Cloud, Firstlight Media’s research and development […]
Viaccess-Orca (VO), a global player providing OTT and TV platforms, content protection, and advanced data solutions, has announced a new collaboration with Google Cloud to streamline TV and video service deployments and operations. VO solutions are now integrated with Google Cloud Anthos, a fully managed Kubernetes-based platform, that allows users to manage their data and […]
Alteox, the Luxembourg-based digital media, VoD, and SmartTV App development company, has announced its partnership with Euronews under which the technology provider has developed and launched two digital products for the news broadcaster. The products are an application for Linux’s operated STBs (B2B2C) and an Android TV application for the Google Play store (B2C). The […]
Conviva, a continuous measurement analytics platform, has announced its availability on Google Cloud Marketplace, expanding its partnership with Google Cloud and enabling seamless procurement and consolidated billing through a single channel. “We are thrilled to bring Conviva to Google Cloud Marketplace,” said Keith Zubchevich, President & CEO, Conviva. “The entire media industry is undergoing digital […]
TikTok’s worldwide ad revenues will triple this year and surpass that of two competitors combined, according to Insider Intelligence’s inaugural forecast on TikTok ad revenues. The Chinese-owned social video app will have more than $11 billion (€10bn) in ad revenues in 2022, with more than half coming from the US. Worldwide TikTok’s worldwide ad business […]