Infinite Reality (iR), a specialist in immersive digital experiences, has announced a landmark partnership with SL Benfica, one of Europe’s most storied football clubs, to launch the Benfica Immersive Store. This immersive web experience allows fans to engage with the club’s content and shop the latest merchandise, all with a dynamic, lifelike multi-lingual AI concierge that […]
IMG, the sports marketing agency, has secured the rights to broadcast the UEFA Women’s Euro 2025 competition on Sport 24, the live sports channel available on airlines and cruise ships around the world. The agreement grants exclusive live rights to broadcast the tournament globally on Sport 24’s channels. Taking place in Switzerland between July 2nd […]
The British Army will sponsor Channel 4’s coverage of the UEFA European Under-21 Championship 2025 which kicks off on June 11th. Running until the final on June 28th, the British Army will sponsor at least eight live games across linear and streaming on Channel 4 and 12 Group Stage games on 4Seven, as well as […]
Premier Sports will screen live coverage of the CONCACAF Gold Cup this summer across its linear TV channels and streaming service. The Gold Cup is the top continental tournament for the national teams from North America, Central America and the Caribbean. The 16 team competition is being held in 14 stadiums across 11 US and […]
FuboTV, the sports-first live TV streaming platform, continues to expand its live sports streaming options with new Pay-Per-View (PPV) events added to its line-up. In June, Fubo will offer US consumers, including those without a Fubo subscription, access to premium PPV football and boxing events. Fubo’s June PPV events include the World Cup 2026 Qualifying […]
As Paris Saint-Germain (PSG) secured a 5-0 victory over Inter Milan in the Champions League Final on May 31st, mobile app usage patterns across Europe told the story of the match in real-time data. French fans celebrated with sustained social media activity, while Italian supporters showed sharp engagement drops after the final whistle, according to […]
DAZN, the sports streaming platform, has announced Eyes on the Rise, a new docuseries that delves into the lives of five of the most promising young footballers set to feature at the FIFA Club World Cup 2025. Premiering on the DAZN platform, Eyes on the Rise offers access to the personal journeys, training regimens and […]
DAZN, the sports streaming platform, has announced Home Turf, a new docuseries exploring the rise and resonance of football culture across the US. Presented by football influencer and broadcaster Elischa Edouard, Home Turf is a three-part series that will journey through the three host cities of this summer’s FIFA Club World Cup, starting in Charlotte, […]
DAZN, the sports entertainment platform, has announced the launch of DAZN Transfer by Fabrizio Romano, a new programme hosted by a leading personality in transfer market journalism, Fabrizio Romano. This new daily format will be broadcast live from June 3rd to 10 at 19:30 BST, just before the start of the FIFA Club World Cup […]
Philippe Diallo, president of French Football’s governing body Fédération Française de Football (FFF) has proposed a complete overhaul of the crisis-hit sector governance to create a club-led company, that would be responsible for commercial matters and would replace the current French football league Ligue de Football Professionnel (LFP). “We’re going to move from a league […]