Advanced Television

FAST

Fremantle launching 25 FAST channels on Pluto TV

Fremantle has signed a global deal with Pluto TV to distribute 25 FAST channels across 13 countries, with each channel being specifically curated for individual markets.  The expansion of Fremantle’s partnership with Pluto TV will see 24 of the company’s most popular FAST channels premiere in the UK, the US, Canada, Germany, Switzerland, Austria, Spain, […]

June 18, 2024

Report: 49% of Canadian streamers use FAST

During its inaugural event, Samsung Ads Canada Innovation Day 2024, Samsung Ads Canada, the advertising arm of Samsung Electronics in Canada and a specialist in advanced TV including Connected TV (CTV), unveiled insights into Free Ad-Supported Streaming Television (FAST) viewership in Canada. Samsung currently holds a 43 per cent share of Canada’s Smart TV marketplace. […]

June 13, 2024

Lionsgate brings Nielsen measurement to FAST space

Lionsgate and Nielsen have announced that the two companies are bringing traditional linear TV metrics to the free ad-supported streaming television (FAST) space – calling it an industry first. The deal has enabled MovieSphere by Lionsgate to become the first major FAST channel to be measured by Nielsen, reporting channel viewership in the same measurement […]

June 10, 2024

Bell Media adds FAST channel partners; new ad platform

Bell Media has announced the addition of new platform partners for its 10 FAST channels which launched in April on LG Channels. Bell Media’s FAST channels will launch on Plex and The Roku Channel in Canada later this year and, as previously announced, Samsung TV Plus. “Our FAST portfolio have received a great response on […]

June 6, 2024

Amagi boosts FAST channel count in Brazil

Amagi, a specialist in cloud-based SaaS technology for broadcast and connected TV (CTV), has announced a strategic partnership with Brazil’s Globo through which six of the network’s FAST channels were implemented into the Amagi cloud-based playout platform. The deal was facilitated by AD Digital. “The Amagi platform offers us the potential for scale, features to […]

June 5, 2024

TNBC rebrands to NBC Comedy Vault

NBCUniversal has announced that its TNBC FAST channel will rebrand as NBC Comedy Vault from June 1st. Audiences can celebrate Pride Month on the rebranded channel with the debut of Seasons 1-8 of NBC’s celebrated sitcom Will & Grace. Other iconic titles on the channel includes Charles in Charge and Coach, and Major Dad will […]

May 31, 2024

Study: Viewers don’t dislike ads, just bad ad experiences

FreeWheel, a technology platform for the television advertising industry, and MediaScience have released findings from its Viewer Experience Lab initiative.  The report, Improving the Quality of Ad Experiences, explores what factors contribute to a low-quality ad  experience and how content owners can improve ad experiences for viewers in order to provide brands with the best […]

May 30, 2024

Narrative Entertainment unveils 2 new FAST channels

Narrative Entertainment UK has announced two new FAST channel launches and the expansion of the GREAT! brand into the US market as it marks its third anniversary. Since its launch of the free-to-air entertainment GREAT! network in May 2021, the company reports its has enjoyed huge success, beating many established TV brands in a challenging […]

May 30, 2024

Australia: Pluto TV adds RealMadrid TV on 10 Play

Football fans in Australia can now access the RealMadrid TV FAST channel. The channel has joined the lineup of Pluto TV FAST channels already on 10 Play and can be streamed via the Live TV With Pluto TV branded area. RealMadrid TV features a wide variety of content around the La Liga club including latest […]

May 30, 2024

Music boom for FAST TV

Music TV is having a moment. The entertainment landscape has witnessed a remarkable resurgence of music-based TV in recent years, with FAST (free ad-supported streaming TV) capturing the attention of diverse audiences globally and triggering tremendous growth in the music TV space. The Rise of FAST Channels The rise of FAST Channels has offered TV […]

May 29, 2024