Advanced Television

Eurosport

Little Dot Studios unveils Little Dot Sport

Digital content agency and media network Little Dot Studios has announced the creation of the Little Dot Sport label following accelerated client, staff and financial growth throughout 2021 and a Sport Industry Agency of the Year nomination. Little Dot Sport already boasts a client roster of 28 retained clients including Formula E, the England & […]

January 13, 2022

Discovery Italia exceeds expectations

Discovery Italia has confirmed its position as the third largest national broadcaster in the Italy, ending 2021 with a 7.4 per cent audience share over 24 hours, rising to 9.4 per cent among the commercial target 25-54 age group. According to CEO Alessandro Araimo, 2021 was an “extremely positive year”, both in terms of ratings […]

January 11, 2022From Branislav Pekic in Rome

UFC on discovery+ Netherlands, Eurosport Spain

UFC coverage will begin on discovery+ in the Netherlands and Eurosport in Spain this January with every UFC event to be made available to watch live and on-demand.UFC, the mixed martial arts organisation, has experienced a meteoric rise since its first event was held in 1993 and is now one of the most popular sports […]

January 11, 2022

Discovery muscle in on DAZN’s BT Sport deal?

Discovery is reported to be in talks about BT’s sale of its sports unit, despite earlier confirmation in September that sports streaming service DAZN was in “advanced” discussions. Discovery, which owns Eurosport and certain rights to the Olympic Games, is understood to be discussing a joint venture with BT that would combine their sports broadcasting […]

December 6, 2021By Colin Mann

Collins Cup sees 5x audience growth

The Professional Triathletes Organisation (PTO) has announced global broadcast viewing figures for The Collins Cup, the PTO’s inaugural flagship event which took place on August 28th in Šamorín, near Bratislava, Slovakia, which have surpassed expectations. The PTO has worked alongside YouGov Sport – global sports, sponsorship and entertainment research company – to gather audience data […]

October 25, 2021

Discovery Sports adds Cyclo-cross Superprestige series

Discovery Sports has further expanded its cycling offer for fans by adding the exclusive global Cyclo-cross Superprestige rights to its portfolio of live events. A new long-term deal will bring live and on-demand global coverage of the Cyclo-cross Superprestige series to viewers via Discovery Sports’ sport brands Eurosport, GCN+ and discovery+. The eight-race Superprestige season […]

September 24, 2021

Discovery Sports acquires Laver Cup rights

Discovery Sports has secured a ten-year agreement to show the Laver Cup exclusively for viewers across Europe from 2021 to 2030, further expanding its tennis offering. Coverage of the Laver Cup will be scaled to the widest audience across Europe via Discovery’s portfolio of channels and digital platforms including via Eurosport and streaming service discovery+. […]

September 16, 2021

Eurosport India sees 53% reach growth

Eurosport India has seen a 53 per cent growth in their reach and 37 per cent increase in the time spent (Wk 1-29 vs Wk 30-35- 2021) , riding high on their acquisition of the live broadcast rights for Tokyo 2020 Summer Paralympic Games in the SAARC region. The 18-month-old sports-specific offering from the Discovery […]

September 15, 2021

Discovery, Tennis Australia extend Open partnership

Discovery Sports has reached an agreement with Tennis Australia to broadcast the Australian Open live and exclusively on a pan-European basis through to 2031. The long-term agreement, commencing in 2022, includes all linear and digital rights and will extend Eurosport’s association with the first Grand Slam on the tennis calendar to more than 25 years […]

September 7, 2021

Discovery unveils Discovery Sports Events brand

Discovery has announced Discovery Sports Events as the new corporate brand to represent its global promotion and events management arm, previously known as the Eurosport Events. The division is part of Discovery Sports – the group that operates the company’s portfolio of sports brands, channels and platforms – with the move to Discovery Sports Events […]

September 6, 2021