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Report: AI redefining digital ad ecosystem

DoubleVerify (DV), the software platform to verify media quality, optimise ad performance and prove campaign outcomes, has released its 2025 Global Insights: AI, Automation and the Future of Digital Advertising report. The report draws on DV’s platform intelligence, campaign-level analytics and a global survey of 1,970 marketing and advertising decision-makers to explore how artificial intelligence (AI) […]

August 14, 2025

Report: Shifting media quality, performance trends

DoubleVerify (DV), the software platform to verify media quality, optimise ad performance, and prove campaign outcomes, has released its 2025 Global Insights: EMEA Report, spotlighting key advertising trends and media quality benchmarks. The report draws on over one trillion impressions across desktop, mobile and CTV environments, as well as survey responses from marketers and consumers globally. This […]

July 22, 2025

Report: CTV ad impression volumes up 66% YoY

DoubleVerify, the software platform for digital media measurement, data and analytics, has released its DV Global Insights: Trends in the Modern Streaming Landscape report offering an in-depth look at the state of streaming TV advertising in 2025. Drawing from DV’s proprietary measurement data and a global consumer survey of 22,000 viewers, the report explores how […]

May 8, 2025

DoubleVerify launches AI-powered pre-bid controls for Google’s Search Partner Network

DoubleVerify, a software platform for digital media measurement, data and analytics, has announced the launch of AI-powered pre-bid controls for Google’s Search Partner Network (SPN). The launch gives advertisers greater control, confidence, and protection when extending their campaign reach on SPN inventory, beyond Google. Google’s SPN allows brands to scale their advertising across non-Google third-party […]

May 8, 2025

DoubleVerify partners with IWF

DoubleVerify, the software platform for digital media measurement, data and analytics, is deepening its commitment to keeping digital advertising free from exploitative and illegal content through a new partnership with the Internet Watch Foundation (IWF). The IWF operates globally to combat the spread of Child Sexual Abuse Material (CSAM) through the detection and identification of […]

April 24, 2025

DoubleVerify launches content-level controls on Meta

DoubleVerify, a software platform for digital media measurement, data and analytics, announced the launch of content-level controls for Meta’s Facebook & Instagram Feed and Reels – expanding the company’s footprint of independent brand suitability and media performance tools. This release will allow advertisers to avoid content they deem unsuitable before their ads are served, enhancing […]

February 18, 2025