ID5, the ID provider for digital advertising, has announced the acquisition of TrueData, a US-based identity graph company. ID5, a specialist in the alternative ID space, has built a strong foothold in the US, where the majority of its clients and revenue originate. By bringing in TrueData’s graph, the company is expanding its operations in […]
Amid a wave of high-profile cyberattacks, technology and SaaS companies have been named among the best in the UK for cyber policies – but the worst for operational resilience, according to research. The Cyber Culture Clash Report, by compliance training provider Skillcast, analysed the gap between written cybersecurity policies and real-world practice in the largest […]
Stadium Safety Improvements and Economic Effect Since the dawn of organised sports, public venues have reflected societal changes. Back then, stands were just wood, with hardly any thought for ease or safety. Now, stadiums are like techy systems where devices and cameras keep everyone safe. Change has not just altered buildings but also the money […]
Novaspace’s 32nd edition of the Satellite Connectivity and Video Market report reveals a significant shift in satellite service economics. Data applications are set to overtake video services by 2033, with their share of total service revenues rising from 21 per cent in 2024 to 55 per cent by 2034. This transformation marks a fundamental rebalancing of the […]
Four in ten (41 per cent) of Gen Z in the UK say they are willing to share personal data to enable faster, personalised, or seamless online experiences, according to new research from European privacy tech leader, Usercentrics. In contrast, just 29 per cent of Baby Boomers report the same. While 74 per cent of […]
Cobalt Iron, a provider of SaaS-based enterprise data protection, has announced the appointment of Joshua Pressnell as vice president of engineering. Based in Ohio, Pressnell will draw on his diverse background in defense systems, mobile applications, and enterprise software to further strengthen Cobalt Iron’s engineering organisation and drive innovation across its Compass enterprise data protection […]
Guideline, a provider of advertising data and media planning technology, has announced the launch of its Data Insights Service, a new commercial and strategic initiative designed to help media customers accelerate time-to-insight and drive smarter advertising decision-making. The service will be powered by Guideline’s industry advertising data with a goal of driving insights on advertising […]
Ericsson has completed the sale of its US-based subsidiary iconectiv to Koch Equity Development. The deal was first announced in August 2024. Ericsson has reported that its cash benefit from the transaction, after the settlement of anticipated taxes, transaction expenses, and other liabilities, is expected to be approximately SEK 9.9 billion (€0.89bn). Ericsson will record […]
Cint, a global player in digital research and measurement, has announced the beta release of Luci, an in-platform AI Study Companion built into its newly redesigned Lucid Measurement solution. Luci gives users an intuitive, chat-based interface to instantly surface insights, explore campaign performance, and access key findings from their brand lift studies, on demand. Luci […]
Guideline, a provider of advertising data and media planning technology, has announced the launch of its Digital Ad Data Innovation Suite, a major expansion of its digital intelligence capabilities across both Ad Spend and Pricing datasets. Over the past several years, digital media has undergone rapid innovation. Ad placements are no longer uniform but highly […]