Advanced Television

avod

French PSBs to boost streaming

French PSB group France Télévisions has revealed its ambition to double its TV series line-up on digital catch-up platform france.tv. Presenting its 2022-2023 season, France Télévisions is particularly seeking to attract a younger audience to its free-of-charge video platform. According to president Delphine Ernotte-Cuni, france.tv is set to become the “leading French video platform” offering […]

July 8, 2022From Pascale Paoli-Lebailly in Paris

Research: More Spanish content for growing Latinx audiences

As the streaming ecosystem evolves and Latinx (Hispanic origin or descent) audiences continue to grow, the Spanish-language TV landscape is transforming dramatically, suggests Horowitz Research. According to the firm’s FOCUS Latinx: State of Pay TV, OTT & SVoD 2022 report, seven in ten Latinx TV content viewers watch Spanish-language programming – up 11 per cent […]

July 7, 2022

Brand-focused CaaS solution from Future Today

Ad-supported streaming technologist and service provider Future Today has confirmed that its Channel-as-a-Service (CaaS) solution is now available to major brands – retail, CPG, travel, insurance, auto, QSR, and beyond – to help them take advantage of the connected TV (CTV) boom. According to Future Today, as CTV viewership reaches new heights, brands have an […]

July 5, 2022

Study: Complex video ecosystem offers opportunities

Findings from The Future Viewing Experience, an appraisal of the near-term future of the TV and video landscape from data and analytics company Kantar, suggest there are significant opportunities throughout the ecosystem, despite increasing complexity. Focusing on the delivery of video content and advertising and the evolution of viewer experiences and behaviours, the report outlines […]

June 30, 2022

Forecast: W Europe VoD revenue growth to slow

The VoD sector in Western Europe will see a slowdown in revenue growth, dropping from 25 per cent a year ago to a CAGR of 7 per cent in the period 2022-2025, according to the VoD in Europe: 2022-2025: The Big Gamble report from Rome-based consultancy ITMedia Consulting. Nevertheless, SVoD will continue to lead the […]

June 28, 2022From Branislav Pekic in Rome

Firstlight Media recognised as finalist of 2022 Microsoft Media & Communications Partner of the Year Award

Firstlight Media has been named a finalist of the Media & Communications 2022 Microsoft Partner of the Year Award. The company was honored among a global field of top Microsoft partners for demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology. “Cloud-native platforms are the foundations on which a new generation […]

June 28, 2022

FilmRise premiere BriannaPlayz on The Roku Channel

FilmRise, the New York-based film and television studio and streaming network, announced at VidCon U.S. 2022, that it is premiering an original streaming series, BriannaPlayz, exclusively on The Roku Channel in the US and UK. The launch marks the first time that the series will be available off of a digital platform, and on a […]

June 27, 2022

Research: SVoD users becoming more price-sensitive

According to research firm The NPD Group, from October 2021 to April 2022, cost went from the #4 reason for cancelling SVoD services to #2. Furthermore, based on the latest TV Switching Study, consumers are also increasingly signing up for services based on promotional or discounted offers. “In the last several months consumers have had […]

June 24, 2022

Pluto TV adds Sony channels in UK, Europe

Pluto TV, the free ad-supported streaming television (FAST) service, has launched four new channels in collaboration with Sony Pictures Television (SPT). The multi-territory agreement brings SPT content to Pluto TV across Europe and the UK. The new channels operate on Pluto TV across Spain, Italy, Germany, Switzerland, Austria and the UK, with channels catered to […]

June 16, 2022

Research: US AVoD adoption faster than SVoD

Findings from media evaluation specialist Comscore’s 2022 State of Streaming suggest that AVoD services are seeing adoption at a faster rate than SVoD, with a 29 per cent increase in US households streaming AVoDs in 2022 compared to 2020 vs a 21 per cent increase during the same period for SVoDs. “While both ad-supported and […]

June 15, 2022