Avid has signed a strategic collaboration agreement (SCA) with Amazon Web Services (AWS), to deliver a cloud-based production framework that helps film and television production companies address key industry challenges, including rising costs, reduced budgets, and increasingly complex workflows. Launching at NAB Show 2025 in Las Vegas April 5-9, the new Avid on AWS production […]
Digital Nirvana, a provider of AI-powered media solutions, has announced a global Alliance Partnership with Avid to bring advanced AI metadata capabilities into the Avid media asset management and production asset management ecosystem. The collaboration is built on the proven integration of Digital Nirvana’s MetadataIQ with Avid’s MediaCentral l Production Management, which allows users to […]
Warner Bros Belgium’s entertainment division, has further streamlined its post-production workflow for Thuis, the popular TV daily drama series. By integrating Limecraft, DzjinTonik and LockitScript, the team has achieved seamless collaboration, reduced manual workload, and enhanced efficiency across production, post-production and marketing departments. Meeting the Challenges of High-Volume Production Producing a daily scripted drama like […]
Avid has announced the expansion of its executive leadership team (ELT) with the appointment of three experienced executives: Tom Sharma as Chief Technology Officer, Dominic Constandi as Chief Customer Officer, and Kenna Hilburn as Senior Vice President of Product. These strategic appointments underscore Avid’s commitment to being at the forefront of technology development, delivering innovative […]
Avid Collective, a specialist in branded content solutions, has announced the UK launch of Avid PubSuite, an end-to-end platform for branded content campaigns that is already scaling throughout the Australian market. The UK launch marks the company’s expansion into the region, led by Tom Gunter, Co Founder & Head of New Markets. The Avid PubSuite […]
SMPTE, the home for media professionals, technologists, and engineers — and a global organisation dedicated to advancing interoperability of hardware and software by developing engineering standards and guidelines — has joined with Avid, a global leader in media technology for broadcast customers, to publish a new standard for the VC-3 codec in Interoperable Master Format […]
Avid, a specialist in software solutions for professional media production, has completed the acquisition of Wolftech Broadcast Solutions, a player in cloud-based multiplatform news planning, production and publishing solutions. The acquisition enables Avid to combine its digital-first, end-to-end media solution with Wolftech’s expertise in story-centric workflow management. Avid says news organisations will consequently be able […]
Cinedeck, pioneer in integrated delivery solutions for the media and entertainment industry, has integrated its Cinedeck ingest servers, CD2 Software and Capture2Cloud solutions with Avid MediaCentral, providing multi-cam ingest options into Avid broadcast news and sports environments. This partnership includes integration between Cinedeck’s ingest servers, CD2 Software and Capture2Cloud solutions and Avid’s leading media workflow […]
Global full-service post-production house Harbor Picture Company has extended its relationship with Avid to become the first facility in the UK to install Avid’s state-of-the-art shared storage engines – Avid NEXIS | F2 SSD – for audio production. The installation of a two-media-pack Avid NEXIS | F2 SSD system provides Harbor with a sizeable 76TB […]
Avid has announced the latest update to its video editing software, Media Composer. This new version, Media Composer 2024.6, includes significant improvements such as a new Transcript Tool for PhraseFind, enhanced compatibility with Avid’s audio production software Pro Tools, and expanded availability of Avid Huddle, Avid’s cloud service for real-time collaborative edit sessions. Version 2024.6 […]