YouTube Shorts, the short-form video experience from the sharing service – is launching on TV, with YouTube executives revealing the design process of expanding Shorts to this new surface, taking a deep dive on what it takes to bring mobile-first video formats to the TV screen. According to Neal Mohan, Chief Product Officer, bringing Shorts […]
Axis My India, a consumer data intelligence company, has released its latest findings of the India Consumer Sentiment Index (CSI), a monthly analysis of consumer perception on a wide range of issues. The October report highlights that a significant 30 per cent plan to watch new movies on an OTT platform, 24 per cent plan […]
Snap has renewed its content partnership with Sky Sports to host made-for-mobile, short-form content on Snapchat Discover in the UK. Sky Sports, a content partner since 2015 with over 1.8 million Snapchat subscribers, will publish highlights from every single Premier League football match, Women’s Super League highlights, behind the scenes content, clips from Soccer AM, […]
The CNMC has analysed Internet consumption in Spain during the second quarter of 2022. Nine out of ten Spaniards used the network in the last three months and 78.7 per cent of them did so several times a day, according to the findings of the most recent CNMC Panel de Hogares (Household Panel). More and […]
Elon Musk has completed his $44 billion (€44.3bn) takeover of social media platform Twitter after several months of legal wrangling. The buyout saw the immediate exit of the firm’s top bosses – including its chief executive, chairman and finance chief. Musk, officially the world’s richest man, has acquired 100 per cent of Twitter, turning the […]
Researchers at the BBC are looking at the future of personal data in the next phase of the Internet, with an experiment around social TV. The Corporation’s Research & Development unit has launched is a version of the BBC Together watch party platform, which is powered by personal data stores. During the pandemic, watch parties […]
Little Dot Sport, Little Dot Studios’ sport specialist label, has been awarded the social media and digital content account for West Ham United Football Club, starting with immediate effect. The three year contract will see Little Dot Sport complementing West Ham’s in-house capabilities with its digital expertise, bringing more content from the men’s, women’s and […]
Producer, record executive and entertainment impresario Simon Cowell and talent discovery formats specialist Syco Entertainment, along with international entertainment executive Tim Van Rongen, have partnered with Universal Music Group and its Republic Records label to create StemDrop. The service is described as a new evolution of musical collaboration, curation and artist discovery to be launched […]
UK public service broadcaster, Channel 4, is to launch an all new digital-first brand, Channel 4.0. The new content destination will be home to masses of fresh new social formats and returners, all rooted in youth culture. The content will have a core focus of reaching, engaging and entertaining 13–24-year-olds. Launching on October 26th, Channel […]
The UK’s Competition and Markets Authority (CMA) has found that Meta’s takeover of Giphy could allow Meta to limit other social media platforms’ access to GIFs, making those sites less attractive to users and less competitive. It also found the deal has removed Giphy as a potential challenger in the UK display advertising market, preventing […]