Advanced Television

Research

Report: Video consumes 64% of storage needs for media assets

Backlight, the company behind Iconik and Wildmoka, which power video workflows for large media and entertainment organisations, has released the 2026 Iconik Media Stats Report, revealing how efficiency and scale are reshaping media operations. Content production is prolific, while production timelines are shrinking, and as data storage reaches an all-time high amidst increased demand from […]

March 10, 2026

Survey reveals impact of Channel 4’s Stand Up To Cancer programming  

Channel 4 has revealed that Stand Up To Cancer 2025 prompted meaningful attitudinal shifts among viewers, according to a survey. Stand Up To Cancer UK is a joint national fundraising campaign from Cancer Research UK and Channel 4, bringing the nation together to accelerate life-saving research. The night of programming on Channel 4 reached 4.7 […]

March 10, 2026

Research: Aggregation, all-inclusive rights appeal to sports fans

Sports fans today have more ways than ever to watch their favourite teams and leagues. Data from Hub Entertainment Research’s Evolution of Sports: What’s the Score? Wave 5 study finds that the growing number of services carrying games is also making sports harder for fans in the US to find. Hub’s bi-annual sports study tracks how […]

March 9, 2026

Data: Women’s football sponsorship sees growth across Europe

Ampere’s latest sponsorship data shows that the number of women’s-only sponsorship deals across Europe’s top domestic leagues has increased by 53 per cent since the 2022/23 season, reaching 181 deals. Growth has been recorded in every major European league except France’s Première Ligue, signalling a broad-based shift in brand appetite. Key findings: The highest growth […]

March 9, 2026

Joyn grows net reach by 24.8% YoY

Joyn, the German streaming platform, continued to grow in February 2026 in terms of key figures. For the fifth consecutive month, the ProSiebenSat.1 Group’s streamer climbed above the 10 million mark and achieved a net reach of 10.3 million. Compared to February 2025, Joyn’s net reach grew by 24.8 per cent. There was also strong […]

March 9, 2026

Research: Wi-Fi quality gaps drive churn risk for US ISPs

Research from Parks Associates and TechSee presented at Enterprise Connect shows that as broadband competition expands across fibre, 5G fixed wireless, and next-generation satellite services, providers in the US are increasingly winning or losing customers based on the quality of the in-home Wi-Fi experience. The firm’s white paper, Seeing the Unseen: Delivering Connectivity with Confidence, […]

March 9, 2026

Darta: US consumed 46bn minutes of women’s sports in 2025

According to Nielsen’s proprietary data, nearly 46 billion minutes of women’s sports were consumed in the US in 2025. “There is a long history of incredible achievements of women athletes on the field of play and now they are being celebrated and watched by more people than ever,” noted Charlene Polite Corley, Vice President, Inclusive […]

March 7, 2026

Survey: 93% of Irish consumers own a smartphone

ComReg, Ireland’s Commission for Communications Regulation, has published the results of its 2025 Mobile Consumer Experience Survey. The survey results show the importance that Irish consumers place on their mobile phone service. Handset ownership is almost universal across the country, and of those with a handset, 93 per cent own a smartphone. Most users own […]

March 6, 2026

Study: Advertisers face a ‘Paradox of Plenty’ in measurement

The Coalition for Innovative Media Measurement (CIMM) and 4As has released findings from a joint study, co-sponsored by Kochava, Nielsen, and TechEdge, examining how major US advertisers evaluate and prioritise media measurement across today’s increasingly complex TV and video ecosystem. Authored by Sarah Mansfield, Alice Sylvester and Leslie Wood, the study finds that while advertisers have unprecedented access […]

March 5, 2026

Goalhanger’s Sherlock & Co surpasses 20m downloads

Sherlock & Co, the Goalhanger-produced narrative audio drama that reimagines the stories of Sherlock Holmes and John Watson as a modern-day true crime podcast, has surpassed 20 million lifetime streams and downloads. Inspired by Arthur Conan Doyle’s classic tales, the show relocates Holmes and Watson to the present day, with Watson depicted as a former […]

March 5, 2026By Nik Roseveare