Latin America is emerging as one of the fastest-growing media markets globally, with revenues forecast to reach $65 billion (€55.5bn) in 2026, representing a 10.7 per cent year-on-year growth, according to Omdia data presented by Maria Rua Aguete, Head of Media & Entertainment at Omdia, during Content Americas. This growth significantly outpaces the US, which […]
A report published by Lunio, the invalid traffic (IVT) detection & prevention platform, has revealed that $63 billion (€53.6bn) in global digital ad spend is wasted each year on bot traffic and ad fraud. Lunio’s 2026 Global Invalid Traffic Report analyses more than 2.7 billion paid ad clicks across major platforms including Google, Meta, TikTok, […]
Netflix’s 2025 Christmas NFL GameDay delivered the platform’s largest US sign-up peak of the year, according to analysis from Ampere Analysis. The live NFL broadcast, paired with the release of Stranger Things Season 5: Vol. 2, drove 430,000 new US subscribers, making it Netflix’s third-largest acquisition surge since 2018 – behind the Jake Paul vs […]
A study from Nielsen reveals that the majority of Black audiences (67 per cent) surveyed pay more attention to ads in media that reflect their culture. In addition, Black audiences demonstrate loyalty and trust to the brands and influencers they believe in compared to other segments. Over half (52 per cent) of Black audiences agreed […]
Channel 4 has reported that it “led the way” in converting youth audiences to streaming in 2025, while growth among adults outpaced the biggest streaming platforms in the UK. Channel 4’s 16-34 viewers streamed 53 per cent of their overall Channel 4 viewing across 2025 – the first time a major commercial broadcaster has passed […]
According to Omdia, the global smartphone market grew 4 per cent YoY in Q4 2025, supported by seasonal demand and improved inventory discipline, even as rising component costs began to weigh on a few vendors. Growth was concentrated among leading vendors, including Apple and Samsung, across key regions. Apple led the smartphone market in Q4 […]
Everyone TV has announced that its free live and on‑demand streaming platform, Freely, surpassed 1 million weekly users across the Christmas week (commencing December 22nd). Data shows accelerated growth, which has continued into 2026, doubling since the half a million users previously announced in September 2025. This makes Freely the fastest growing TV platform in […]
In an era when artificial intelligence (AI) is increasingly woven into creative pipelines, the question of how consumers feel about AI’s role in entertainment has moved from speculative to urgent. A survey from Hub Entertainment Research finds that while consumers increasingly expect AI to reshape everyday life, their acceptance of AI in entertainment depends heavily […]
The number of illegal streams of sports event in Britain has more than doubled to 3.6 billion in the past three years according to a report from The Campaign for Fairer Gambling (CFG). The CFG’s 2024-25 report also highlights that there is a symbiotic relationship between sports piracy and unlicensed gambling, with 89 per cent […]
UKTV has reported that it achieved its best performance on record in 2025, growing VoD viewing, linear share and its Share of Commercial Impacts (SOCI – a measure of UKTV’s share of the commercial TV audience). Following strong growth in 2024, the BBC Studios-owned broadcaster saw direct-to-consumer views to its free streaming service U grow […]