Retailers are forecast to control 47 per cent of the North American TV operating system (OS) market by 2029, up from 27 per cent in 2025, according to Omdia’s TV Design & Features Tracker. The rapid shift underscores how retailers are prioritising e-commerce-driven retail media advertising over traditional TV shipment leadership. This trend was a […]

The Coalition for Innovative Media Measurement (CIMM) has released a study – conducted by industry measurement executives Manish Bhatia and Josh Chasin – finding that, despite significant economic, structural, and operational challenges, the US television and video advertising marketplace is large enough to support at least two national, currency-grade TV measurement solutions, given the overall […]

Mediaocean, the software and AI partner for omnichannel advertising, has released its 2026 H1 Advertising Outlook Report, revealing how marketers are entering 2026 with renewed confidence in digital media investment even as marketers face growing pressure to turn AI enthusiasm into real-world execution. Based on insights from hundreds of marketers, the bi-annual report shows AI […]

Jonathan Broughton, Research Director at PlumResearch, has presented insights into the strong growth of Latin American content at Content Americas 2026, revealing that Chile has seen a huge 618 per cent increase in content consumption, while Peru surged 688 per cent compared to 2018 levels. Speaking at the Hilton Miami Downtown, Broughton shared findings from […]

Mobile reached record highs across every key metric in 2025, fueled by Generative AI and expanding monetisation opportunities. Sensor Tower’s State of Mobile 2026 report shows that downloads, in-app purchase (IAP) revenue, and time spent each hit all-time highs. Global IAP revenue in particular surged 10.6 per cent year over year (YoY) to reach $167 […]

Latin America is emerging as one of the fastest-growing media markets globally, with revenues forecast to reach $65 billion (€55.5bn) in 2026, representing a 10.7 per cent year-on-year growth, according to Omdia data presented by Maria Rua Aguete, Head of Media & Entertainment at Omdia, during Content Americas. This growth significantly outpaces the US, which […]

A report published by Lunio, the invalid traffic (IVT) detection & prevention platform, has revealed that $63 billion (€53.6bn) in global digital ad spend is wasted each year on bot traffic and ad fraud. Lunio’s 2026 Global Invalid Traffic Report analyses more than 2.7 billion paid ad clicks across major platforms including Google, Meta, TikTok, […]

According to Omdia, the global smartphone market grew 4 per cent YoY in Q4 2025, supported by seasonal demand and improved inventory discipline, even as rising component costs began to weigh on a few vendors. Growth was concentrated among leading vendors, including Apple and Samsung, across key regions. Apple led the smartphone market in Q4 […]

The number of illegal streams of sports event in Britain has more than doubled to 3.6 billion in the past three years according to a report from The Campaign for Fairer Gambling (CFG). The CFG’s 2024-25 report also highlights that there is a symbiotic relationship between sports piracy and unlicensed gambling, with 89 per cent […]

Millions of UK households are facing telco price rises up to four times the rate of inflation this April, as the industry marks one year since the launch of Ofcom’s ‘pounds and pence’ pricing rules. Analysis from Uswitch, the comparison and switching service, reveals that while inflation currently sits at 3.2 per cent, some mobile […]