As millions of children begin their summer holidays and spend more time online, research from Virgin Media O2 and Internet Matters reveals parents and carers have significant concern about the threat AI poses to their children. Three quarters (75 per cent) of parents surveyed say they’re worried about the dangers of AI-generated deepfake audio and […]
America’s trust in the media has plateaued over the last few years with only around one-in-three Americans saying they trust the news. Harrison & Hunter Agency Partners, the digital PR & content marketing agency, visualised the percentage of Americans who trust (or distrust) various news organisations. Data is sourced from a 2024 YouGov survey commissioned […]
US TV ad impressions on streaming and linear TV dropped 3.73 per cent to 4.23 trillion in the first half of 2024, according to iSpot.tv. Linear primetime impressions were up 2.62 per cent from a year ago with ABC, CBS, NBC and Fox accounting for 262 billion ad impressions and generated $3.97 billion of the […]
Consumer research platform Attest has released the findings from its fifth annual US Media Consumption Report which provides insights into how Americans’ habits across television, audio, news, and social media continue to evolve. TV & Streaming Trends (Most) consumers are spending less time watching, while live TV continues to plummet • Attest’s research finds that […]
The Western European VoD market is forecast to reach €30.5 billion by 2027, up from €25.7 billion in 2024. However, this reflects a significant slowdown from previous years, with a CAGR of just 6 per cent, according to the VOD in Europe 2024-2027 Report by Rome-based consultancy ITMedia Consulting. Paid VoD (SVoD & TVoD) is […]
Barb, the industry’s standard for understanding what people watch, has completed the increase in its nationally-representative panel of UK households from 5,150 homes to 7,000 homes. This is the largest-ever increase in reporting sample since Barb’s launch in 1981 and is part of Barb’s multi-year contracts, which run until the end of 2029. These are […]
Warner Bros Discovery’s SVoD Service Max, launched on June 11th in France, has already reached a 5 per cent penetration rate into French homes according to a study by NPA Conseil-Harris Interactive. While SVoD represents 56 per cent of the video market and 2.1 subscriptions per household on average with a peak at 5 services […]
While much of the news industry has set its sights on generative artificial intelligence and how it can support the production and distribution of news, little attention has been paid to how audiences feel about AI-powered innovation in journalism. This is no small matter in an already saturated media ecosystem where trust cannot be taken […]
A new survey from telecommunications market specialist Juniper Research has ranked Tesco Mobile as the leading network operator in the UK for customer satisfaction in 2024. The comprehensive survey of 3,300 UK mobile subscribers assessed attitudes towards their chosen network operators and the services they provide. According to the study, the top five mobile operators […]
‘500 channels and nothing to watch’ is the familiar refrain of customers frustrated with expensive cable packages. In today’s streaming world, a similar question remains: with so many platforms and abundance of content from which to choose, what’s worth paying for? Hub Entertainment Research’s annual Monetization of Video study reveals that even with consumers feeling […]