Audience measurement specialist Kantar Media is teaming up with Twitter to develop a new suite of tools to support planning and analytics for the UK television industry. The first of these new products will be available commercially to UK broadcasters, media agencies and the wider industry in 2014. Bringing together social TV data from Twitter […]
By taking a page from Netflix—and by settling for lower profit margins—Cox Communications’ new flareWatch over-the-top (OTT) TV service could show the entire pay-TV industry how to mitigate the threat from OTT, according to information and analytics provider IHS. FlareWatch is the first US pay-TV operator-provided OTT subscription TV service that is not tied to […]
According to research firm YouGov, sector players controlling hardware and content will be in the strongest position to benefit from changing trends in media consumption. The current fragmented market will also be consolidated, suggests the company, with major players set to shake-up the market. The future of content on demand is likely to see increased […]
Fresh research from the Consumer Electronics Association (CEA) has found that just seven per cent of American TV households rely solely on an antenna for their television programming. The findings of the study – US Household Television Usage Update – are consistent with CEA’s 2010 research which found eight per cent of TV households reported […]
Digital content ownership ecosystem UltraViolet is set to receive a boost to its adoption in the UK, according to research specialist YouGov. Discussing industry dynamics during a London briefing on ‘Content on Demand’ organised by the Digital Television Group, Shaun Austin, associate director for media consulting at YouGov, suggested that moving forward, supermarket group Tesco […]
Findings from TiVo Research and Analytics (TRA), the largest provider of single-source TV viewing and purchase data for advertisers and TV networks, suggest that subscribing to Netflix is not cannibalising the amount of linear television viewing in TiVo households. In May 2013, TRA – a subsidiary of DVR specialist TiVo – collected 9,956 responses from […]
At least one in three people in the Middle East and North Africa (MENA) watch 3 to 5 hours of television every day during Ramadan compared to the regional average of 3.1 hours throughout the rest of the year, according to a survey on Ramadan TV viewing habits by OSN, the pay-TV network. Egypt led […]
The BBC’s iPlayer received a record level of mobile traffic in June, whilst viewing on PCs dropped to an all-time low in terms of viewing percentage. The BBC reports that a record 32 per cent of total iPlayer programme requests for TV and radio in June came from mobile and tablet devices, with 44 per […]
Mobile TV viewers are more focused on TV content when viewed on their smartphones than on larger devices, according to the findings of additional analyses of a study conducted by Boston-based market research firm Chadwick Martin Bailey for the Council for Research Excellence (CRE). The study – TV Untethered – was launched in November 2012 […]
Findings from the US’s Federal Communications Commission (FCC) indicate increased competition in the market for the delivery of video programming. The findings emerged as the FCC adopted its 15th Report to Congress on the status of the market. The Report, which covers 2011 and 2012, measures the market’s progress toward increasing competition and diversity in […]