BIG Media, the production company, distributor, and channel provider, is striving to bridge the divide between traditional media and content creators by packaging and distributing creator-led content for broadcasters and streaming platforms on a global basis. The company has partnered with popular YouTuber Tommy G, whose channel boasts 2.9 million subscribers, and Trusted Media Brands, […]
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has announced the latest results of a multi-year integration of NVIDIA technology to leverage accelerated computing for programmatic advertising’s unique requirements across the open internet. By working with NVIDIA as an early adopter through an iterative process of testing, data sharing and […]
Cint, a specialist in research and measurement technology, and Affinity Solutions, the consumer purchase insights company, has announced a strategic partnership that redefines outcomes-based measurement by connecting survey data to actual consumer purchase behaviour. The partnership combines Cint’s extensive global audience network with Affinity Solutions’ real-time transaction data from over 150 million credit and debit […]
tvScientific has appointed Teddy Jawde as Senior Vice President of Product Management. Jawde previously played a key role at Yieldmo, guiding the launch of new product lines, strategic partnerships, and differentiated ad formats that helped establish the company as a leader in creative-driven, attention-based advertising. In his new role, he will spearhead tvScientific’s product strategy […]
Yellow Film Studios, the independent studio in the Nordics and parent to Yellow Film & TV Finland, 255 Pix, and Newgrange Pictures in Ireland, has announced a strategic merger with Danish sales and financing studio REinvent. Together, they are launching Reinvent Yellow, a unified hub for production, sales, financing, and innovation. The new group brings […]
Electric Entertainment, the Los Angeles-based production and distribution company, has acquired the exclusive North American distribution rights to the sci-fi thriller film The Draw, the debut feature from View35 Films, written and directed by Tom Ruddock and produced by Shelley Ruddock. The deal gives Electric all rights in North America and worldwide for ship & […]
Heineken and UC3 have announced the renewal of Heineken’s partnership with the UEFA Women’s Champions League, extending the agreement until June 2030. Heineken has renewed its role as official partner of the UEFA Women’s Champions League for the 2025 – 2030 commercial cycle, building on its support since 2021. The 2025/26 season marks the beginning […]
Ateme, a specialist in video compression, delivery and streaming solutions, has been selected to manage live video feeds for a new major French sporting event. The project, carried out with Mediawan, one of Europe’s leading studio groups, ensures high-quality, low-latency video workflows while building a future-proof infrastructure for mission-critical live production. For this event, Ateme’s TITAN […]
Electronic Arts (EA) has announced a collaboration with Prime Video, bringing season 2 of the hit docuseries FACEOFF: Inside the NHL directly into EA Sports NHL 26. To celebrate the start of the hockey season, NHL 26 is launching a two-week, HUT event inspired by the series, where players can earn themed rewards by completing […]
BBC Studios announced has secured pre-sales for its Natural History Unit productions series Kingdom ahead of launching it to international buyers at MIPCOM 2025. The Sir David Attenborough narrated co-production with BBC America has pre-sold to markets* globally from Australasia (Nine and TVNZ) to Asia (Shanghai Media Group’s Dragon TV, China and WOWOW, Japan) and […]