IAB: US digital ad revenues surpass $100bn
US digital advertising revenues in 2018 reached an all-time historic high of $107.5 billion – exceeding the $100 billion (€89.2bn) mark for the first time – according to the latest IAB Internet Advertising Revenue Report released by IAB and prepared by PwC US. This full-year 2018 total represents a 22 per cent year-over-year increase from […]



