Millennial-focused channel provider and content producer Insight TV has secured its first distribution deal in Australia with the launch of four of its digital channels on Samsung TV Plus. In addition to its flagship lifestyle channel Insight TV, Samsung TV Plus is also featuring its suite of digital channels, including action-focused channel inTrouble, science/technology/knowledge channel […]
Following the 2020 US presidential elections, streaming device and platform specialist Roku has released new data detailing the significant growth in consumption of election-related news via streaming on the Roku platform. The analysis coincides with newly-released data from a nationwide survey of more than 2,000 US adults, conducted by The Harris Poll for Roku prior […]
Vizio Ads, the direct-to-device advertising business for Vizio, the US-based TV brand, has announced that it will use Nielsen’s Digital Ad Ratings to help advertisers better measure and optimise digital audience metrics across Vizio SmartCast inventory on Vizio connected TVs (CTV). This follows the recent announcement that Nielsen will measure addressable campaigns on Vizio that […]
AI assisted film-making company, Largo, has announced a partnership with Samsung TV to launch a F.A.S.T version of Sofy.tv on Samsung TV Plus. Sofy.tv is joining Samsung TV Plus’s existing line up immediately – providing a new channel offering a stellar line up of over 200 shorts, which will be refreshed monthly. In addition, an […]
Ad fraud intelligence and marketing compliance platform Pixalate’s Q3 2020 State of Connected TV/OTT: Ad Supply Trends Report examines how the programmatic OTT/CTV advertising marketplace changed from Q1 2020 to Q3 2020 during the global pandemic. Key findings:
Vevo, the music video platform and NetRange, a global provider of turnkey Smart TV and OTT ecosystems, haveannounced a collaboration to widen access to Vevo’s music video service to Smart TVs in nearly a dozen countries powered by the NetRange Smart TV App Store. Rob Christensen, VP Advanced Television, Vevo, commented: “We’re delighted to announce […]
TV 2 Sumo, an OTT streaming service owned by Norwegian commercial public broadcaster TV 2, has upgraded its apps on LG Smart TVs. The new updated design is built across multiple LG WebOS models using Norigin Media’s TV App Framework. The streaming service is deployed across a range of LG devices with a new design […]
Enthusiast Gaming has announced the launch of BCC Gaming, its first free, ad-supported streaming channel, which is available on Samsung TV Plus, Samsung’s free Smart TV video service, in the US. This licensing and distribution activity is the latest result of Enthusiast Gaming’s recent acquisition of Omnia Media, which extends the company from one that […]
Measurement and data analytics company Nielsen is adding addressable measurement to its National TV currency. Through strategic data integrations, Nielsen will add ~55 million devices across smart TVs and set-top boxes to help scale addressable TV. Nielsen’s addressable measurement will include AT&T’s DirecTV, DISH, Nielsen Advanced Video Advertising and addressable campaigns on VIZIO that utilise […]
Seasoned broadcast executive Emma Scott, former CEO of UK free-to-air digital satellite platform Freesat and previously responsible for the launch of DTT service Freeview, has suggested that there is an opportunity for a rebrand of such services in the era of multiple streaming services. The UK has connected platforms Freeview Play and YouView in addition […]