Advanced Television

Premium

Max half-price for US students

College students in the US can now take advantage of a 50 per cent discount off the Max With Ads monthly plan, reducing the cost from $9.99 to $4.99 per month. Max is partnering with UNiDAYS, a verification-enabled platform for students, to confirm students’ active status. When verification is complete, users will receive a unique […]

July 22, 2024

Netflix ad tier subs up 34%

Netflix has reported that its advertising-supported memberships grew 34 per cent during the second quarter compared to the year-earlier period. The SVoD operator’s paid memberships rose 16.5 per cent year over year to 278 million. This marks one of the last updates Netflix will release regarding its membership numbers. The streamer said its ad-supported memberships […]

July 19, 2024

Report: €8.2bn generated by Italian TV in 2023

Italy’s digital communications market was worth over €27 billion in 2023, reversing a long-term decline although still 10 per cent down compared to 2019. According to the annual report of the Italian Communications Authority (AgCom), overall broadband lines reached around 19.12 million units (+110,000 on an annual basis), counterbalancing the decline in DSL lines. AgCom […]

July 19, 2024From Branislav Pekic in Rome

Disney+ on LG in-car platform

LG Electronics (LG) is welcoming Disney+ to the LG Automotive Content Platform powered by webOS (LG ACP powered by webOS), further expanding the outstanding range of viewing options available on its innovative in-car infotainment solution. Featuring premier entertainment properties, Disney+ adds a new dimension to LG’s industry-leading ACP. Disney+ is the dedicated streaming home for […]

July 19, 2024

Report: Americans moving away from TV bingeing

Consumer research platform Attest has released the findings from its fifth annual US Media Consumption Report which provides insights into how Americans’ habits across television, audio, news, and social media continue to evolve. TV & Streaming Trends (Most) consumers are spending less time watching, while live TV continues to plummet • Attest’s research finds that […]

July 18, 2024

Samsung Tizen OS powers Loewe’s Stellar

Samsung Electronics has confirmed that its Tizen OS will be embedded in Loewe’s latest premium TV, Stellar, now launching in Europe. According to the company, this is a significant milestone for the Tizen Licensing Programme, which started in 2022 and is now rapidly growing in Europe and worldwide. “This new collaboration with Loewe ensures that […]

July 18, 2024

Forecast: Ad revs to hit $1trn in 2026

Despite economic headwinds, technological disruption and increased geographic and industry competition, the global entertainment & media (E&M) industry has continued to grow in 2023, with total revenues rising 5 per cent in 2023 to $2.8 trillion – outpacing overall economic growth cited by the IMF – according to PwC’s Global Entertainment & Media Outlook 2024-28. […]

July 17, 2024

Report: European VoD market set for slowdown

The Western European VoD market is forecast to reach €30.5 billion by 2027, up from €25.7 billion in 2024. However, this reflects a significant slowdown from previous years, with a CAGR of just 6 per cent, according to the VOD in Europe 2024-2027 Report by Rome-based consultancy ITMedia Consulting. Paid VoD (SVoD & TVoD) is […]

July 17, 2024From Branislav Pekic in Rome

Barb completes 7k home panel expansion

Barb, the industry’s standard for understanding what people watch, has completed the increase in its nationally-representative panel of UK households from 5,150 homes to 7,000 homes. This is the largest-ever increase in reporting sample since Barb’s launch in 1981 and is part of Barb’s multi-year contracts, which run until the end of 2029. These are […]

July 17, 2024

France: Max in 5% of homes

Warner Bros Discovery’s SVoD Service Max, launched on June 11th in France, has already reached a 5 per cent penetration rate into French homes according to a study by NPA Conseil-Harris Interactive. While SVoD represents 56 per cent of the video market and 2.1 subscriptions per household on average with a peak at 5 services […]

July 17, 2024From Pascale Paoli-Lebailly in Paris