Italian TV revenues up 4.1%
The Italian TV market in 2021 saw an upswing in revenues (+4.1 per cent) to €7.9 billion, according to the annual report of the National Communications Authority (AgCom). Growth was driven by FTA as advertising sales recovered, reaching €4.8 billion and increasing share of total revenues to 39.1 per cent, from 35.9 per cent a […]