NBCU’s MacLellan: ‘Technology the great instigator of media’
Kevin MacLellan, Chairman, Global Distribution and International at NBCUniversal and RTS Conference Chair, has suggested that although technology may be the great instigator of media, consumer behaviour is the accelerator of change. Delivering opening remarks at the RTS London Conference, MacLellan noted the growth of technologies and its impact on content creation. “I see technology […]

