Barb, the audience measurement specialist, has issued an invitation to tender (ITT) for the third phase of its API (application programming interface) development. Barb is seeking experienced partners to deliver “a quicker, more capable API, which offers built-in metrics (such as reach, frequency and TVRs), while anticipating future industry needs”. Caroline Baxter, Barb’s Chief Operating […]
Nielsen, a specialist in audience measurement, data, and analytics, and the Danish broadcasters (TV 2 Danmark, DR, Viaplay Group, and Warner Bros Discovery), have announced the extension of the current contract for the official measurement of viewers in Denmark. This renewed agreement secures the continuation of Nielsen’s audience measurement services through to December 31st 2029. […]
Samba TV, a specialist in AI-driven media intelligence, has announced an international partnership with InfoSum, the data collaboration platform, part of WPP, to enable privacy-forward media planning and measurement across markets. The partnership brings Samba TV’s media intelligence into the InfoSum ecosystem, unlocking insights for media through a secure, AI-enhanced data infrastructure. InfoSum clients can […]
Relo Metrics and VideoAmp have announced the launch of Total Sports Performance, a next-generation measurement and attribution solution purpose-built for the sports media ecosystem. The announcement was made during a joint showcase at Cannes Lions 2025, hosted at the VideoAmp Penthouse. At a time when marketers are demanding clarity across fragmented media investments, Total Sports […]
National CineMedia, the largest cinema advertising platform in the US, and cross-platform TV ad measurement company iSpot, have announced the companies are deepening their partnership – with independent, in-cinema measurement of advertisements that appear in the trailers before movies begin. The deal marks NCM’s first integration of advertising information with a third-party measurement provider and […]
Theatre streaming service, BroadwayHD, has partnered with Endeavor Streaming to deliver an enhanced viewing experience for its subscribers and extend the reach of its shows to more theatre fans around the world. Celebrating its 10-year anniversary, BroadwayHD was founded by Broadway producers Stewart F. Lane and Bonnie Comley. The streaming service transports the performance from […]
Bango, a specialist in subscription bundling, has announced a strategic partnership with KT, a telecommunications provider in the Republic of Korea, to deliver subscription services to its 13.5 million customers. Leveraging the Digital Vending Machine (DVM) from Bango, KT customers will benefit from new and exciting subscription services. This is the first major DVM agreement […]
Anti-piracy coalition the Alliance for Creativity and Entertainment (ACE) has confirmed MHL, Pakistan’s leading licensed content distribution and broadcast services provider. as its newest member. MHL delivers end-to-end broadcast and OTT services for content providers, platforms, and distributors. MHL owns Begin, a subscription-based OTT platform offering premium Western entertainment and sports content to Pakistani audiences. […]
Friend MTS, a provider of content protection services, has announced that Saran Media Group, a media company specialising in sports and entertainment broadcasting across Turkey, the Turkic republics and Eastern Europe, has chosen FMTS’s anti-piracy services to protect top flight live sports including NFL, La Liga, NBA, Serie A, EuroLeague, UFC and Wimbledon on its […]
SNTV, the sports video news agency, has launched a series of enhanced services to provide broadcasters and publishers with enhanced news coverage that meets the needs of today’s audiences. Among the new offerings are SNTV Live, mobile-first video formats, and custom-built remote commentary facilities in Singapore, designed to power sports narratives across global markets. The […]