Advanced Television

Articles

Grieve to Travel

Discovery Communications UK has lost its ad chief, Andrew Grieve, just weeks after the departure of its managing director Dan Brooke Grieve’s departure date is being negotiated, although he is due to start a new job at pay-TV broadcaster the Travel Channel, where he will head commercial activity, on 16 March. Previously, Grieve worked for […]

February 19, 2009

Ensequence awarded US patent

Ensequence, the interactive television company, has received a US patent for its configurable template interface. With this technology, Ensequence continues to drive the interactive TV industry forward by providing customisable templates to transform programs and advertising into interactive TV experiences that powerfully engage consumers, build brand awareness and provide measurable results.

February 19, 2009

Mobile media audit

Following a year-long study into the viability of such a system with the UK’s five mobile phone networks – O2, Vodafone, Orange, T-Mobile and 3 – the GSMA has approved the launch of an audit system for mobile audiences.The study has created a measurement process for mobile browsing that respects the privacy of mobile users […]

February 19, 2009

ITV exec for You Tube

YouTube has appointed ITV director of viewer marketing Anna Bateson as its European marketing director. She will join the video-sharing site in May to grow the YouTube brand across Europe, as well as develop commercial opportunities Bateson – who joined ITV in 2006 having previously been VP of marketing at MTV- arrives at YouTube a […]

February 19, 2009

Hulu cuts content from TV.com

Online US TV platform Hulu, the NBC Universal and News Corp joint venture, has removed its content from CBS-owned rival TV.com. The move follows the relaunch of TV.com last month with increased partnership deals in a bid to take on the Hulu platform. A Hulu statement read, “Hulu has contractual rights with regards to our […]

February 19, 2009

ITV to sell 'Friends'

ITV is understood to have put the social networking website Friends Reunited up for sale as it faces a cash crisis amid plunging revenue. ITV snapped up Friends Reunited in 2005, before Grade arrived, in a £120m (E134m) deal. Under the terms of the deal, ITV was to pay a further £55m this year and […]

February 19, 2009

MobiTV subs milestone

MobiTV has surpassed six million subscribers on its managed mobile media service. Available on more than 350 handsets across 20 carrier networks, including AT&T and Alltel in the US, MobiTV attributes its growth to increasing consumer demand for TV on mobile devices, the proliferation of smart phones and a growing trend toward bundling TV and […]

February 19, 2009

Pirate Bay says don't hack studios

Pirate Bay co-founder Peter Sunde has pleaded with fans to stop attacking official entertainment industry websites after the Swedish wing of the The International Federation of the Phonographic Industry's (IFPI) site was hacked. Sunde, who is among four men facing prosecutors representing the likes of Sony, MGM and Universal in the Pirate Bay trial said […]

February 19, 2009

Significant rise in mobile TV usage by 2010

QuickPlay Media, provider of mobile TV and video solutions has published the results of an independent Market Tools survey focused on mobile TV and video consumption in the UK. The research revealed consumers are confident in the uptake of mobile TV and video, with 74 per cent of respondents expecting an increase in usage by […]

February 19, 2009

Dolby unveils Media Generator

Dolby Laboratories has released details of Dolby Media Generator, a preprocessing and encoding solution for mobile multimedia content. Dolby is demonstrating at the Mobile World Congress in Barcelona how Dolby Media Generator will complement Dolby Mobile. Together, they will offer a dual-ended solution to enhance mobile entertainment delivered over the air to mobile phones. Aimed […]

February 19, 2009