Generations divide on device preferences
February 6, 2015
A study designed to help marketers engage the right generation on the right screen has found marked differences across generations in respect of how generations use digital devices to perform daily activities, to consume content, and to shop online.
The study, Getting Audiences Right, from
This content is restricted to site members. If you are an existing user, please login. New users may register below.
Other posts by :
- SES announces €0.25c dividend
- Russia “blinding and destroying” German satellites
- Bank: AST, Starlink, Kuiper targeting $200bn market
- Rivada: Is no news good news?
- SES celebrates Intelsat acquisition
- Pakistan halts broadband direct-from satellite
- India stymies Starlink launch
- Starlink, AST SpaceMobile race for cellular consumers
- Trouble ahoy for foreign D2D satellites over India?