TV Globo International has signed an agreement with GlobeCast, a provider of media management and global content delivery services, to join its MyGlobeTV platform.

MyGlobeTV is a television bouquet that brings international and thematic audiovisual content directly to subscribers in the US. In contrast to WorldTV, GlobeCast’s direct-to-home satellite offering, with MyGlobeTV all viewers need is a broadband Internet connection and a MyGlobeTV set-top box; no satellite dish is required.

Launched in July, MyGlobeTV is currently composed of 16 Romanian channels and there are plans to rapidly expand the line-up to include further communities, attracting a large variety of niche audience groups.

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