NBC streaming data for advertisers
July 11, 2008
NBC Universal has announced its NBC TV network will next month become the first to make programme-specific streaming data available to advertisers, who will be able to compare demographics from such US hit shows as Heroes and The Office. Data will be provided to advertisers by Nielsen Online’s VideoCensus measurement system.
Other posts by :
- IRIS2 free for government usage?
- Bank: AST SpaceMobile will orbit 356 satellites by 2030
- SpaceX launches 600th rocket
- Starlink: 10m customers and counting
- SES predicts end of ‘big’ Geo satellites
- Amazon Leo gets approval for 4,504 extra satellites
- SpaceX gets a portion of India
- TerreStar wants to build LEO network
- Musk: “No Starlink phone”