Advanced Television

Globoplay streams Brazilian football with Harmonic

August 12, 2025

Harmonic has announced that Globoplay, the Brazilian streaming platform owned by Globo, is leveraging the company’s technology for low-latency live streaming during the 2025 Campeonato Brasileiro Série A — Brazil’s premier football championship. Harmonic’s VOS360 Media SaaS enables the streaming of premier channels via Globoplay to deliver matches with pristine video quality and near-real-time viewing experiences.

“Streaming over 300 matches across 38 rounds of Brazil’s top football championship requires us to lean on a technology partner that can deliver true broadcast-grade performance at scale,” said Diego Ramos, digital platform director at Globo. “After a rigorous evaluation process, we selected Harmonic for their proven low-latency streaming technology, cloud flexibility and exceptional DevOps support — all of which enable us to captivate fans with unforgettable live sports streaming experiences.”

Harmonic’s VOS360 Media SaaS simplifies all stages of media processing and streaming delivery for this large-scale sports event. Globo is running the Harmonic solution in a public cloud region geographically close to its operations. The deployment was the result of a collaborative effort involving multiple teams across Globo with crucial support from Harmonic. The joint work spanned adjustments to video systems, fine-tuning of the CDN and ensuring compatibility across players, contributing to a robust and reliable rollout.

“We’re thrilled to support Globo in transforming how football fans across Brazil experience live sports,” said Gil Rudge, senior vice president, solutions and Americas sales, video business at Harmonic. “This win reinforces Harmonic’s leadership in powering live sports streaming at scale and highlights our commitment to enabling superior viewer experiences across any screen. With our low-latency, future-proof solution, Globo is setting a new benchmark for premium sports streaming delivery in one of the world’s most passionate football markets.”

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