Warner Bros Discovery (WBD) executives are said to want ‘Max’ to be the new name for the platform that will combine the HBO Max and Discovery+ services. The concept is now being ‘lawyered’ according to CNBC.

Meantime, internally WBD has given the new service a code name of ‘BEAM’ according to the report.

WBD management pushed up the launch date for the combined service to spring 2023, the company announced in its most recent earnings call.

The platform itself will share similarities with Disney+, with WBD brands housed in individual hubs. HBO, Discovery, DC Comics and Warner Bros will be among the landing hubs on the platform, the report added.

Other posts by :

1. Eutelsat share price rockets
2. AST SpaceMobile recovers after Verizon agreement
3. Bank has mixed messages for AST SpaceMobile
4. EchoStar clears key regulatory hurdles for Starlink deal
5. Starlinks falling to Earth every day
6. 650 Starlink D2C craft in orbit
7. Bank upgrades SES to ‘Buy’
8. Eutelsat shareholders reach agreement at AGM
9. Ghana makes MultiChoice fee decision

Categories: Articles, Business, Premium, VOD

Tags: discovery, HBO, HBO Max, warner bros