Global TV and Film content marketplace Vuulr has announced children’s brand Lego has joined the platform to increase its global reach for content distribution.

On Vuulr’s marketplace, the Lego Group is making 450 hours of content available for broadcasters and OTT platforms to purchase.

As Lego seeks to streamline its content distribution process and connect buyers globally, Vuulr says the partnership will enable children and families around the world to enjoy their content that would have otherwise not had the opportunity.

There are a number of titles available on the marketplace, including Friends, Ninjago, Chima, City Adventures and Nexo Knights. With Vuulr, buyers can view content, make offers, and negotiate in minutes through the branded LEGO screening room.

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Tags: Art Ninja, Friends, Lego, Lego Channel, Vuulr