Millicom, the international telecommunications and media company, has announced that its operation in Bolivia will launch a new Tigo Sports TV channel this week.

The channel has been available in Paraguay since February and the version in Bolivia will feature exclusively top matches from the country’s football league, the Liga de Fútbol Profesional Boliviano. The channel will also feature coverage of the English Premier League, FIFA World Cup qualifying matches, basketball, motor racing, golf and sports news updates from around the world.

Tigo Sports in Bolivia will be available 24/7 in HD exclusively to Tigo Star mid and premium package customers on cable and via the company’s satellite service which launched in May.

Hans-Holger Albrecht, Millicom’s President and Chief Executive, said “There is an enormous appetite for sport in Bolivia and we are delighted that Tigo Sports will bring the best action to our customers via cable and our new satellite TV service. It is another example of how we are combining great content with great technology to promote the digital lifestyle and make Tigo the leading name for such services in our markets.”

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