India’s public broadcaster Doordarshan is to add guest channels to its existing 59 channel line-up. Doordarshan Direct, its DTH platform, will carry 75 channels by the end of the year.  Doordarshan has 22 of its own channels in the existing mix.

India’s broadcasting minister S Jagathrakshkan said that the extra channels represent the first stage of a wider – and long-awaited – expansion that has been promised for some time.  At one stage 150 channels were promised by December 2011.

The government is keen on the expansion plan as a means of raising cash from would-be broadcasters.

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Categories: Articles, Broadcast, Content, DTH/Satellite