Netflix has abandoned last summer’s ‘streaming only’ scheme, and reversed its decision to drop its mail-order DVD subscription service. It used to be that North American Netflix users could buy into their DVD rentals for $7.99 a month, or have a broadband streamed service for the same sum, or have both for $9.99.

That changed in July 2011, when Netflix separated the two systems without any discount for joint access. It said its DVD home rental scheme would morph into Qwikster, and be a totally separate system. The decision saw 800,000 US subscribers drop their service in Q3, and resulted in some considerable criticism for co-founder and CEO Reed Hastings. In October, it stated that Netflix would remain the market-facing name and that Qwikster was to be abandoned.

Santosh Hedge, director of Engineering at Netflix, in a blog, stated that the DVD rental service is back up and running, and at $7.99, the ‘old’ price.

Other posts by :

1. D2D satellite battle hots up
2. Eutelsat share price rockets
3. AST SpaceMobile recovers after Verizon agreement
4. Bank has mixed messages for AST SpaceMobile
5. EchoStar clears key regulatory hurdles for Starlink deal
6. Starlinks falling to Earth every day
7. 650 Starlink D2C craft in orbit
8. Bank upgrades SES to ‘Buy’
9. Eutelsat shareholders reach agreement at AGM

Categories: Articles, Content, OTT, OTT