Dish Mexico predicts quick 6m subs
February 25, 2011
By Chris Forrester
Dish Mexico, the Mexican pay-TV operator owned by local media giant MVS and Charlie Ergen’s Echostar, is predicting a 6m subs base by 2012, a strong growth rate compared with today’s audience of 2.2m subscribers.
Dish Mexico has been active in the region since only since 2008, generally targeting lower-income viewers. Its ‘no frills’ service bundle of 40 channels forced rival Sky Mexico to counter with its own low-cost bouquet.
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