A group of major Korean consumer electronics, technology and broadcast companies announced the formation of dotTV, an industry consortium whose mission is to build a next-generation interactive TV viewing experience leveraging social networking and online video to engage viewers. As viewers increasingly demand an anytime, anywhere, any-device viewing experience, dotTV seeks to bring the interactivity of online media and social networking to the TV and set-top box. Members of the consortium include broadcasters KBS (Korean Broadcasting System), EBS (Educational Broadcasting System), and SBS, technology providers Irdeto and VMark, Inc. and major consumer electronics makers Samsung and LG.

“By leveraging the confluence of digital terrestrial television tuners, DVRs and Internet access in Digital Televisions, set-top boxes and other consumer electronics devices, dotTV is developing a platform that provides viewers with a more social, interactive viewing experience,” said Won-Kun Lee, Executive Vice President of KBS. “By supplementing our broadcast content with relevant metadata, viewers will be able to search for content of interest, retrieve more information about specifics presented in the content as well as share this content with friends over any connected viewing device.”

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