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LoopMe acquires Chartboost from Zynga

LoopMe, a technology company that uses artificial intelligence (AI) to improve brand advertising results, has announced its acquisition of mobile advertising and monetisation platform Chartboost from Zynga, a wholly-owned publishing label of Take-Two Interactive Software (NASDAQ: TTWO).  Financial details were not disclosed. LoopMe says this acquisition underscores its commitment to expand its capabilities and reinforces […]

December 13, 2024